Cole Haan announced a multiyear partnership with Dree Hemingway, who will make her debut for the brand in its Fall 2014 advertising campaign. In addition to her collaboration on and appearance in advertising, Cole Haan and Dree Hemingway will co-create a
Category: Outdoor
Report: Nike to Ink Record Soccer Sponsorship Deal
Nike is close to announcing a record sponsorship deal worth more than £600 million ($1 bn) with Manchester United, the English Premier football team. It will bank United more than £60 million a year over the course of a decade-long agreement…
Sportsman’s Warehouse Files for IPO
Sportsman’s Warehouse Holdings Inc. has filed paperwork for an initial public offering of its stock on the NASDAQ stock market. The company's S1 registration statement reveals…
L.L. Bean Scores Record Year, Plans $100M Investment
L.L. Bean said it wrapped up year of record profits and an overall sales gain of 3 percent. It also announced plans to make a $100 million investment to improve and expand its online and retail operations…
Report Shows Paddlesports Industry Gaining With Kids and Women
The paddlesports industry got encouraging news last week when an update of its largest consumer survey showed significant gains in participation among children and women. While reluctant to draw too many conclusions from one annual survey, marketers said
Quiksilver Slow Turnaround Continues
Once again, Quiksilver Inc. can’t seem to catch that wave.
The surf apparel giant reported that it narrowed its pro-forma loss from continuing operations in its first quarter ended Jan. 31, to $16 million, or 10 cents per share, compared with a los
Foot Locker’s Q4 Earnings Climb on 5.3 Percent Comp Gain
Foot Locker Inc. reported fourth quarter sales increased 4.6 percent, to $1.79 billion with same-store sales up 5.3 percent. Earnings increased 18 percent to 81 cents per share, besting Wall Street expectations. Full-year comps grew 4.2 percent for the p
Nike Takes Minority Stake in Analytics Company Reflektion
Nike, Inc., hrough its strategic partnerships team, has taken a minority investment in California-based start-up Reflektion, an innovator in online retail predictive analytics. Reflektion announced this week it has secured Series B round funding…
Skullcandy Completes Off-Price Purge, Readies Walmart Launch
Having largely completed its purge of off-price dealers, Skullcandy Inc. will turn its attention in 2014 to adding retailers who meet its turnaround criteria, including Wal-Mart Stores Inc., the company disclosed Thurday…
Obama’s FY15 Budget Seeks Robust Funding for LWCF, National Parks
President Obama’s for fiscal 2015 budget calls for full funding to the Land and Water Conservation Fund (LWCF), according to Outdoor Industry Association (OIA)…
Bangers LP Hires New Account Manager
Bangers LP, a national shooting sports distributor, announces the hiring of Mary Price as a territory account manager…
LaPierre Blasts Mainstream Media, Administration at CPAC
“A little over a year ago, I offered the answer for school violence,” said the NRA's Wayne LaPierre, “and the media elite called every nasty name imaginable. Fortunately, Americans disagreed.”…
Dick’s SG Launches Campaign to Fund Youth Sports
Dick’s Sporting Goods and The Dick’s Sporting Goods Foundation announced a $25 million multi-year commitment to support youth athletic programs including donations to local sports teams and the launch of the Dick’s Foundation's “Spo
Police Investigate Whether Trespassing Snowboarder Triggered Fatal Missoula Avalanche
Police in Missoula, MT are investigating reports that a snowboarder trespassing on city property set off an avalanche March 1 that destroyed two homes and claimed the life of a resident…
Dahon to List Shares on Taiwan Stock Exchange
California-based Dahon has formed a new Taiwanese subsidiary and plans to list its shares on the Taiwan Stock Exchange, the company’s founder announced during the Tapie Cycle Show.