Wal-Mart Stores Inc. will slow new store openings next year so it can boost capital spending on its e-commerce platform by 20 to 50 percent in a bid to catch up with rapidly changing consumer behavior…
Category: Outdoor
Kinetic Trainers New Website Goes Live
Kinetic Trainers has relaunched kurtkinetic.com with enhanced product information, including product videos, technical information, reviews, new page layouts and a customer service portal.
Lands’ End Rotates Board Assignments
Lands' End, Inc. announced the rotation of several board assignments, including the election of Josephine Linden as chairman of the board of directors. Linden, founder, managing member and principal of Linden Global Strategies LLC, has been a member
New World Consumer Products, LLC Hires John Wilson
New World Consumer Products, LLC, a Charleston, SC-based producer of scientifically-advanced products and supplements based on technology developed by its sister company and privately held specialty pharmaceutical company, New World Pharmaceuticals, LLC,
NBA China, Anta Announce Co-Branding Partnership
NBA China and Anta Sports Products Limited announced a new partnership in China, designating Anta as an Official Marketing and Merchandising Partner of NBA China…
Teva Partners with Woolrich on Collection
Woolrich, Teva and Urban Outfitters begin selling a collection of wool-blend socks this week designed to complement the patterned webbing and colorways of Teva's Original Universal sandal collection…
Gore-Tex Debuts Global, Multi-Channel Marketing Campaign
W. L. Gore & Associates will debut a multi-year, multi-channel, international marketing campaign, “Experience the Difference” in support of the Gore-Tex brand this fall. Launching in four countries, the campaign, with a seven-figure budget, wi
Craghoppers Names New England Rep
Craghoppers has hired A Stitch Above as its sales representative for the New England sales territory, effective immediately…
Sport Chalet Partners with Diamondback in Cycling Sweepstakes
Sport Chalet teamed up with Diamondback Bicycles, Air New Zealand and Tourism New Zealand to target cyclists as part of its Adventures of a Lifetime sweepstakes…
Law Firm Begins Soliciting GoPro Customers
A Seattle-based law firm has begun soliciting clients for a potential product liability lawsuits against GoPro Inc., claiming the company may have misled consumers by failing to disclose dangerous risks associated with its cameras and camera-mounting devi
PSG Extends 37.5 Partnership
Performance Sports Group Ltd. has secured exclusive rights to use Cocona Natural Technologies' patented 37.5 technology in in hockey, lacrosse, baseball and softball apparel. The partnership also allows the company, which owns the Bauer and Maverik
Bob Kennedy Becomes Co-Owner in Athletic Annex Running Centre
Bob Kennedy, the former founder of Blue Mile, has partnered, as a co-owner, with Athletic Annex Running Centre, which operates a running store in Indianapolis, IN…
Charles River Apparel Sponsors Community Rowing at 50th Head of the Charles Regatta
Charles River Apparel, the manufacturer of outerwear and performance apparel, signed on as the premier outfitter for several community rowing teams and events at the 50th Head of the Charles Regatta on Oct. 18 -19 in Boston, MA…
Brooks Runner Amy Hastings Finishes First for the U.S. at the Chicago Marathon
Brooks Runner Amy Hastings dominated the U.S. field at the 2014 Bank of America Chicago Marathon this morning by finishing fifth in a stacked race, exactly matching her personal record of 2 hours, 27 minutes and 3 seconds…
REI Upgrades Mobile Apps
REI has launched improved versions of its iPad shopping app and REI Snow Report mobile app that allows users to set up customized alerts to find the best snow conditions…
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