The programs at Adidas and Patagonia, both long-time Fair Labor Association (FLA) members, were reaccredited for their continued work to build and maintain internal structures that support the highest workplace standards.
Category: Apparel
Jefferies Sees Curry 4 Becoming Top B-Ball Sneaker This Year
“Our calls, store visits, social media analysis and review of StockX pricing of Curry 4 soft launches (official launch 10/27) points to very strong buzz in the market,” Randal Konik, Jefferies’ lead analyst, wrote in a note to clients.
Goldman Sachs Downgrades Nike Due To Inventory Concerns
Lindsay Drucker Mann wrote in a note that wholesale growth for Nike will be “tougher to come by” with declining traffic and poor productivity at traditional brick and mortar retail partners “driving excess inventory in the system.”
Under Armour First-Ever Subscription Box
ArmourBox is able to provide a high level of customization by tapping into the brand’s unique AI system to help arm its human stylists with initial recommendations based off of the subscriber’s profile, purchase data from UA.com and Under Armour’s Connected Fitness customers.
Foot Locker Foundation Holds 17th Annual On Our Feet Fundraising Gala
The event, which took place on Tuesday, October 17 at New York City’s Pier Sixty at Chelsea Piers, benefited educational and other youth initiatives supported by the Foot Locker Foundation.
Under Armour Partners With St. Olaf College
Under Armour has reached a uniform deal with St. Olaf College, based in Northfield, MN.
Team USA Collection Available At Old Navy
Old Navy introduced a new cold-weather accessories collection designed in partnership with the United States Olympic Committee for the 2018 Olympic and Paralympic Winter Games in PyeongChang, South Korea.
Arkansas’ Midwest Sporting Goods Closing
Midwest Sporting Goods in Fort Smith, AK is closing after 77 years in business.
Adidas Hit By Lawsuit By Rick Pitino
The suit claims Adidas has caused the legendary coach “grave damage to his public and private standing and reputation, causing him extreme embarrassment, humiliation, and emotional distress.”
HanesBrands Snaps Up Alternative Apparel
Continuing a string of tuck-in acquisitions in the activewear space, HanesBrands Inc. acquired Alternative Apparel, a marketer of apparel basics under the Alternative brand, for approximately $60 million in cash.
Puma’s Q3 Earnings Surge, Lifts Outlook
Puma reported operating earnings vaulted 68.3 percent in the third quarter as it continued its streak of double-digit top-line growth.
Competitor Magazine Ceases Print Operations
Competitor Magazine has ended its print magazine following the sale of the publication. The Competitor Running website will continue.
Asics Unveils New Identity: I Move Me
Asics America Corp. announced a new brand campaign and partnership with Grammy-nominated, DJ/producer, international entrepreneur and fitness fanatic, Steve Aoki, who serves as the face behind the “I Move Me” campaign in North America.
Sixty Percent Of Holiday Shoppers Plan To Buy Sporting Goods
According to NSGA’s annual Holiday Shopping Survey, 60 percent percent of Americans plan to purchase sporting goods as a gift this holiday season, up from 59 percent a year ago.
Puma Lifts Guidance On Robust Q3
Puma raised its guidance for the year after reporting better-than-expected third-quarter results.
SGB Today
Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners
Post your Product or Marketing News in the SGB PR Portal