Cherokee Appoints Chief Brand And Revenue Officer

Cherokee Global Brands appointed Mark Conway to the newly-created role of chief brand and revenue officer. In this role, conway will oversee new business development, strategic brand planning, ecommerce and marketing and will manage development and oversight of Cherokee Global Brands’ licensee partnerships worldwide.

’47 Expands NBA Partnership

The agreement grants the brand rights to use current NBA team logos on adult apparel as well as men’s, women’s and youth headwear. ’47 will also create product for the league’s key seasonal moments including NBA All-Star, NBA Playoffs and NBA Finals.

Puma Talks Rihanna Brand Benefits, Promotional Fears

On a media call following the report of above-plan third-quarter results, Bjørn Gulden, Puma’s CEO, detailed how Rihanna was boosting the brand’s women’s business while also indicating a promotional climate in both the U.S. and Europe may crimp fourth-quoter sales gains.

Volcom’s Sales Disappoint

Kering reported revenues in its Sport & Lifestyle segment grew 15.9 percent on a currency-neutral basis as a 17.3 percent jump at Puma offset a decline at Volcom. 

Camping World Plans Secondary Offering

Camping World Holdings Inc. announced a proposed secondary offering of 6.7 million shares of its Class A common stock  by certain selling stockholders of Camping World, which includes 6 million shares offered by certain affiliates of Crestview Advisors LLC and 700,000 shares by CWGS Holding LLC, a wholly owned subsidiary of ML Acquisition Company LLC.

PrimaLoft Partners With L.L.Bean

L.L.Bean’s Ultralight Aero Sleeping Bag and Packaway line of coats, jackets and vests will be the first products to feature the PrimaLoft Gold Insulation Cross Core series, arriving at retail spring 2018.

Vans, DTC Power VF Corp.’s Brawny Q3

On a currency-neutral basis, Vans jumped 26 in the third quarter as the Americas grew 22 percent, Europe increased 39 percent and Asia Pacific advanced 23 percent. On the same basis, global sales declined 3 percent at North Face and 2 percent at Timberland, in part due to some fall shipments shifting to the fourth quarter.