Author: Will McQuilkin

Los Angeles, CA, June 23, 2020 — Thousand, creators of classically-designed and innovative bicycle helmets, is proud to launch the new Chapter helmet. Designed specifically with urban mobility and performance in mind, the Chapter helmet offers modern safety and innovative technology features for cyclists at all levels. “Thousand’s namesake and mission are rooted in providing […]

Bringing wellness, connection, conversation and outdoor pursuits to the digital space

Sausalito, CA, June. 8, 2020 – Machines For Freedom, the inclusive women’s cycling apparel brand has named OutsidePR as the brand’s public relations agency of record. OutsidePR will manage public relations and communications strategy in North America targeting road, gravel and mountain bike endemic and consumer lifestyle media with a focus on the brand’s community, storytelling […]

Sustainable product assortment offers 40 outfits from four separate pieces

Cotopaxi creates repurposed materials masks, donates one-for-one to COVID-19 relief

100% of proceeds from virtual run donated to COVID-19 Solidarity Response Fund

BCorp Cotopaxi’s Adventure Experience returns for longest day, June 20

Richmond, CA, May 7, 2020 – Mountain Hardwear, a leader in performance equipment and apparel for climbers, mountaineers, and athletes, is proud to announce another key addition to their regional sales representation, Denne Sport Sales in the Upper Midwest. This is the third sales agency the brand has brought on since the beginning of the year, […]

Experts from the outdoor and cycling industries to discuss impact of coronavirus, the changing landscape of activities and business, and what’s ahead

Additional 10% of carbon offsets will go to environmental projects determined by fan votes

Los Angeles, CA, April 16, 2020 — Thousand, creators of classically-designed and innovative bicycle helmets, announced today the launch of its Climate Collection. The charitable assortment will feature Thousand’s evergreen collection of Heritage helmets in new, distinct colors, inspired by the elements of our planet. 1% for the Planet, an international organization that connects individuals and […]

Popular Adventure Experience Enters Virtual Space, Open To All Ages, April 23

Richmond, CA, April 6, 2020 – Mountain Hardwear is proud to announce they are welcoming two new sales agencies, Caraway & Co and Eventum Sales, as brand partners. This expansion will serve to bolster Mountain Hardwear’s diverse and knowledgeable field teams, particularly in the outdoor and ski specialty retail channels. “For the last two years we […]