Reebok received two Silver Cannes Lions at the 62nd Annual Cannes Lions International Festival of Creativity, the world’s largest gathering of worldwide advertising professionals, designers, digital innovators and marketers…
Author: Thomas J. Ryan
Thomas J. Ryan
Senior Business Editor | SGB Media
tryan@sgbonline.com | 917.375.4699
Sole Society Gains Funding
Sole Society, a leading lifestyle brand of women's shoes, bags and accessories, announced $8 million in Series B funding from Nordstrom and Insight Venture Partners…
K2 Skate Expands Focus of Global Ambassador Program
K2 Skate, the maker inline skates, launched a newly expanded global Ambassador program by welcoming a diverse group of new athletes to its roster. The list includes Gaby Velasquez, Rich Parker and Amber Shadwick…

New Balance Launches New Global Brand Platform
New Balance debuted a new brand platform – Always in Beta – the brand’s promise “to relentlessly improve, to never stop pushing and to always strive for more.” At the same time, the brand highlights its focus on inspiring athletes around the world.
Study: Fitbit Still Outselling Apple Watch
According to Slice Intelligence, Apple Watch saw an initial spike in orders after its launch but Fitbit still outsold Apple Watch during its launch-month…
Asics America Renews Partnership with Jordan Burroughs
Asics America re-signed world champion freestyle wrestler and reigning Olympic gold medalist, Jordan Burroughs. Burroughs, 26, who originally signed with Asics in 2011…
Golf Rounds Played Ease in May
According to Golf Datatech, golf rounds played slipped 0.9 percent during May versus the year-ago month although most regions showed gains…
Reebok Unveils First UFC Fight Kit
UFC and Reebok unveiled the first-ever UFC Fight Kit. Beyond the Octagon, Reebok also launched its Reebok Combat collection…

Gazelle Sports Wins Girls on the Run Award
Girls on the Run International, Vibram and SmartWool presented the inaugural “Remarkable Running Footwear Specialty Retail Partnership” award to Gazelle Sports…

Nike Chairman Phil Knight to Step Down
Phil Knight, the co-founder of Nike, has called time on a more than 40-year career as chairman of the sportswear company. Nike said on Tuesday that Knight has recommended that Mark Parker, the company's chief executive, should succeed him as chairman
Antigua Named Product Partner for American Century Championship
The Antigua Group, Inc., the maker of lifestyle and golf apparel under the Antigua brand, has been named a product partner of the 2015 American Century Championship…
Guardian Sports Announces Sponsors
Guardian Sports said HEX Performance, athletic apparel and gear detergents, and The Art of Lax have signed on as sponsors for the 2nd Annual Guardian National Championships…

OBIT: Fleet Feet Savannah’s Robert Espinoza
Robert Espinoza, owner of Fleet Feet Sports Savannah, has passed away suddenly of an undisclosed cause. In a statement, Fleet Feet Sports said, “Robert made an undeniable impact on the local community since opening his doors in 2002. He embodied wha
Cole Haan Secures Eyewear License
Cole Haan announces a multiyear global license agreement with Altair, a division of Marchon Eyewear, Inc., to design, manufacture and distribute sunglasses and ophthalmic eyewear collections under the Cole Haan brand…
Delta Apparel Appoints New Member to Board
Delta Apparel, Inc. appointed James Bradley Campbell to its board of directors, effective immediately…