Adidas and Pharrell Williams have a history of collaborating to elevate iconic silhouettes, from the Adidas Superstar to the NMD. In 2022, they launched a Humanrace Samba in two colors, featuring leather, suede and zig-zag stitching to mimic the original Samba model. Again, the duo introduces Humanrace Samba Colors by Pharrell, a footwear collection in […]
Author: Teresa Hartford
Teresa Hartford
Editorial & Creative Director | SGB Media
teresa@sgbonline.com | 704.651.5741
Icemule Coolers Launches Backpack Made With Recycled PET Plastic
Icemule Coolers launched the Recycled Jaunt, a backpack cooler made with PET nylon that comes from recycled plastic components, including ocean waste water bottles. The cooler also has a bio-degradable and waterproof TPU interior with an anti-microbial coating for keeping contents “ice-cold and dry.” “We’re excited to offer a product that not only meets the […]
Vivobarefoot Launches Multi-Landscape Shoe
Vivobarefoot released the Hydra ESC, a multi-landscape shoe suited for on-land or water activities with its low wet weight and fast water drainage. Designed in partnership with swim/run teams, the Hydra ESC is also a formidable trail shoe with a knitted upper to keep out debris. The Michelin ESC sole offers traction for grip on […]
Onix Dura Fast-40 Is Official Ball For 2023 National Pickleball Tournaments
National Pickleball and Onix Pickleball announced a formal partnership for the 2023 National Pickleball tournaments. The ONIX Dura Fast-40 will continue to be the Official Ball of all National Pickleball tournaments as National Pickleball and Onix continue to support and invest in amateur tournament play. “We recognized very early that the Dura Fast-40 was the […]
Adidas Terrex x National Geographic Debut Hiking Collection
Adidas Terrex announced a multi-season collaboration with National Geographic on high-performance outdoor wear. Nadia Svensson, senior product director, said, “Nature is special beyond words. It allows us to become more inspired, more present, more conscious, more human. When in these places, we are compelled to capture it through photography, to try and evoke the emotions […]
Stio Launches Spring 2023 Collection In The Rain, Run, Ride, And Water Categories
Stio launched its Spring 2023 collection with new styles for the full range of mountain life. With a focus on premium textiles and technical features, the line offers several new designs within the brand’s rain, run, ride, and water programs. “This spring, we’ve expanded our rainwear collection with the new Gore-Tex Exploit Hooded Jacket. This […]
Onix Pickleball Launches Four New Raw Carbon Paddles
Onix Pickleball added four new types of paddles in its Evoke Series: the Evoke Premier Pro Raw Carbon 10 and 12 and the Evoke Premier Raw Carbon 14 and 16. All four paddles feature a raw carbon fiber surface texture, increasing a pickleball’s traction for maximum spin and control. Each paddle’s polypropylene core provides a lightweight […]
BN3TH Expands Bike Category With North Shore Linere Bibshort
Men’s next-to-skin underwear and base-layer brand BN3TH released a mountain bike liner bibshort featuring its patented 3D MyPakage Pouch Technology. BN3TH created this new North Shore Bike Liner version after receiving customer requests to produce a bibshort with the same pouch and 12mm chamois pad combo. “We had a lot of requests to make a […]
KT Launches KT Tape Pro Oxygen With Celliant Infrared Technology
KT launched KT Tape Pro Oxygen featuring Celliant Infrared Technology from Hologenix, designed to increase cellular oxygenation and promote muscle support during physical activity. Celliant’s fine mineral powder is a natural blend of IR-generating bioceramic minerals. Printed on the tape’s surface, it converts body heat into “full-spectrum infrared energy, to deliver improved cellular oxygenation where the tape […]
Coal Headwear Announces SS23 Collection
Coal launched its spring/summer 2023 lineup of hats for the warmer seasons, with options ranging from low profile to roomy and full brims. “At Coal, our vision is that headwear is more than an accessory because it is…All the hats in this collection have been designed with input from our community to craft the best […]
Nemo Introduces 100 Percent Recyclable Sleeping Bag
Nemo created its first recyclable sleeping bag—the updated Forte men’s and women’s 20F/35F series. The sleeping bag is the first product in the brand’s Endless Promise series to represent its goal of reducing its emissions by half by 2030. The latest collection sees the brand taking “responsibility for the entire life cycle of each product,” […]
Adidas Introduces Heatspawn Pack
Adidas released its Heatspawn Pack, the latest iteration of its boot range featuring new colorways across its key franchises. The Predator combines team orange and black, X Speedportal mixes solar gold, black and team orange and Copa blends team orange and off-white details. Adidas’ Heatspawn Pack will be worn by Pedri, Jude Bellingham, Alessia Russo, Trinity […]
Igloo Adds Stainless Steel Drinkware To Collection
Igloo launched a nine-piece collection of stainless steel drinkware, including nine bottle and tumbler styles from 12 ounces to 80 ounces with leakproof interchangeable lids, temperature retention and “intuitive, user-friendly features.” Igloo tapped “into its seven-plus decades of experience crafting water jugs and coolers to design the collection to address consumer needs while replacing single-use […]
Bajío Sunglasses Expands S23 Collection Eco-Conscious Frames
Bajío Sunglasses added Ozello sunglasses to its spring 2023 collection. Ozello frames are made from plant-based bio-resin that biodegrades quickly and is stronger and lighter than plastic frames. The frame is small fitting with extra wide sun-blocking temples. The temples feature keeper holes, vented rubber side shields, and two-way flex hinges for added comfort. Ozello comes in […]
Inov-8 Rocks Trail Running With Latest Entrees
Inov-8 reported upgrading its Roclite trail running shoe and added three running packs to its collection. The Roclite G 275 V2 is an evolution of the Roclite G 275 designed with to move over hard and soft trails. The upgrades to the midsole and upper deliver a locked-in fit, cushioning and longer-lasting durability. The 275 has 6mm […]