Lotto Sport USA has launched its first integrated marketing campaign in the company’s history. The campaign will consist of print, television and web advertising along with in-store point of sales. The print ad campaign will break this month in core socc
Author: Teresa Hartford
Teresa Hartford
Editorial & Creative Director | SGB Media
teresa@sgbonline.com | 704.651.5741
Jibbitz Receives $56 Million in Infringement Case
Crocs, Inc. reported its wholly owned subsidiary, Jibbitz, LLC, prevailed in its Federal copyright and trademark infringement case against defendant Jinjiang Huakai Shoes and Garments Co. Ltd., Jinjiang Jiaxing Shoes and Garments Co. Ltd. and Yuanhui Chen
Polartec Adds Sales Account Manger for Rockies
Polartec, LLC has added Matt Johnson as a new sales account manager for the Rocky Mountain region. Johnson joins Polartec after ten years at The North Face, adding extensive industry experience to the Polartec sales team…
SIA: Online Customer Reviews Sway SnowSports Consumers
SnowSports Industries America recently released its End of the Season Survey from the SnowSports Consumer Panel that reports 86.4% snow sports participants read online product reviews that other consumers have written before purchasing new products. Almos
Schutt Sports Forms Sports Marketing and Business Development Division
Schutt Sports has formed a new division, the Sports Marketing and Business Development Division, to be headed up by chief marketing officer, Dave Rossi. The division will focus on the marketing and re-branding programs the company had undertaken throughou
K2 Sports Reorganizes Sales Management Structure
K2 Sports made a handful of promotions as part of a reorganization of its sales structure. In all, K2 Sports promoted John O’Connor to U.S. sales director; Ben Wallace to national sales manager for K2 Skis; Kevin Lewis to national sales manager for Line S
Warnaco Swim Revenues Decline 5% in Q1
The Warnaco Group, Inc. saw net revenues rise 18% to $574.9 million compared to $485.9 million in the prior year period. Swimwear Group revenues were $107.2 million, a 5% decline compared to the prior year period, and operating income decreased 9.0% to $1
Costco Posts 8% Increase in April Comps
Costco Wholesale Corporation reported net sales of $5.54 billion for the month of April, an increase of 12% from $4.94 billion last year. Comparable store sales increased 8% for the company as a whole with a 7% rise in the U.S. and a 14% jump for the inte
Stage Stores Records 1.0% April Comps Dip
Stage Stores, Inc. reported sales for the month of April increased 3.8% to $106.5 million from $102.6 million last year. Comparable store sales decreased 1.0% this year versus a decrease of 14.8% last year…
Wal-Mart Posts 3.8% Increase in Comps for April
Wal-Mart Stores, Inc. reported total company net sales increased 9.8% for the fiscal month of April to $29.18 billion from $26.57 billion for the year-ago month. Comparable store sales increased 3.8% for the month…
Gottschalks April Comps Decline 3.9%
Gottschalks Inc. reported a 3.9% decrease in comparable store sales for the month of April from the prior year. Total sales for the four-week period decreased 4.9% to $38.3 million compared to $40.3 million in the same period of fiscal 2007…
Jarden Sees Double-Digit Growth on K2 Acquisition
Jarden Corporation reported a 48.3% jump in first quarter net sales to $1.22 billion compared to $820.9 million for the same period in the previous year. Net sales were buoyed by the acquisitions of Pure Fishing and K2 Inc. On an organic basis, net sales
DSW First Quarter Comps Slide 5.4%
DSW Inc. reported net sales for the first quarter ended May 3, 2008 increased 2.6% to $366.3 million compared with $357.0 million for the quarter ended May 5, 2007. Same store sales decreased 5.4% for the quarter after a decrease of 3.6% last year…
American Apparel Reports 27% April Comps Increase
American Apparel, Inc. reported a 27% increase in comparable store sales for the month of ended April 30, 2007. Comparable store sales increased 17% for the prior year period. There were a total of 141 stores in the sales comparison for the month…
J.C. Penney April Comps Slip 1.7%
J. C. Penney Company, Inc. saw comparable store sales decrease 1.7% for the month of April, compared to guidance for sales to decrease mid- to high-single digits and compared to a 3.4% decrease last year. Net sales increased 0.9% for the month to $1.33 bi