Fox River Hires New Reps

Fox River Mills, Inc., has named Mike Lilly as the new sales representative for the upper Midwest. Lilly will handle Fox River sales in North and South Dakota, Minnesota, Wisconsin and Northern Illinois.
Fox River has also hired Kent Bocks and his agency

Smith Hires Robinson as Int’l and Internet Sales Mgr.

Smith Optics is pleased to announce the hiring of Scott Robinson as the new Sales Manager for international
and internet sales. In this newly created position Robinson will be responsible for executing strategic business plans to achieve sales and margin

Chris Lennert Promoted to VP of Sales at GoLite

GoLite is pleased to announce the promotion of Chris Lennert to Vice President of Sales. In his new post, Lennert will be responsible for oversight of all of GoLite’s key markets, including U.S. and international outdoor, running, and cycling channels as

Tommy Caldwell Signs on with La Sportiva

Tommy Caldwell has agreed to sign on as the newest member of the La Sportiva athlete stable. One of the most prolific and driven climbers on the rock today, Caldwell’s resume at age 21 is stocked with history-making first ascents, free ascents and routes

OR Receives Top Marks From AC Nielsen

Outdoor Retailer is releasing findings from a recent project and “Return on Objective” survey conducted by AC Nielsen International Research. The survey was designed to evaluate retailers’ objectives for attending Outdoor Retailer tradeshows and to defin

OR Receives Top Marks From AC Nielsen

Outdoor Retailer is releasing findings from a recent project and “Return on Objective” survey conducted by AC Nielsen International Research. The survey was designed to evaluate retailers’ objectives for attending Outdoor Retailer tradeshows and to defin

Pacific Sues Maverick and Klein Over iDrive

Pacific Cycle, owner of the Schwinn, Mongoose and GT brands, has filed a patent infringement suit against Maverick American and Klein Bicycle Corp. (a division of Trek), claiming the competitors are using its patented technology…

Arc’Teryx Brings in New Talent

ARC¹TERYX Equipment Inc. announced the addition of Nick Cienski and Gary Bryant to its growing roster of talented individuals. Cienski, formerly with Salomon, has
been appointed the VP, Manager of Product Development & Design and Bryant, known for his wo

REI Opens Fifth L.A. Area Store

REI announced plans to open a store in November 2004 in Rancho Cucamonga, Calif., in the Victoria Gateway Center at the intersection of Foothill and Day Creek boulevards….

Kona Named Official Bike Supplier of Whistler… Again

The Kona Bicycle Company will once again be the official bike supplier of the Whistler Mountain Bike Park (WMBP), the world’s number one mountain bike resort destination. The formalization of the 2004 relationship marks the 5th year the two companies have