Royal Robbins has tapped CerconeBrownCurtis as agency of record responsible for its brand strategy, advertising, merchandising, publicity and promotions. The agency has been tasked with understanding the underlying true spirit of the Royal Robbins brand
Author: SGB Media
Callaway Renews Olin Brown Contract
Callaway Golf Company has re-signed PGA Tour player Olin Browne to a multi-year contract. Browne, who in 1992 was the first PGA Tour player to sign on as Callaway Golf Staff Professional, will endorse Callaway Golf woods, irons and golf balls, carry a Cal
EU Places High Duties on Footwear from Vietnam and China
According to the Federation of the European Sporting Goods Industry and other press reports, the European Commission has concluded its preliminary investigation into the alleged dumping of Chinese and Vietnamese leather footwear on the European market and
Sea Otter Supports Leukemia and Lymphoma Society
The Sea Otter Classic joined forces with The Leukemia & Lymphoma Society, to give cyclists and spectators an opportunity to raise money through a fundraising program called 'Make Cures Happen.' Money will be raised in honor of Joshua Alfaro, an
Nike Sues adidas over Shox Technology
Nike filed a legal complaint against adidas-Salomon in the U.S. District Court for the Eastern District of Texas. The complaint identifies several adidas products that allegedly infringe upon Nike's patented SHOX cushioning technology. These products
Mizuno Renews Contract with Jennie Finch
Mizuno USA, Inc. has re-signed 2004 Olympic Gold Medallist and member of National Professional Fastpitch’s Chicago Bandits, Jennie Finch. Finch was one of the premier players on the USA Women’s National Team which took home Gold and became the story of t
Johnson Outdoors Wins Boat Innovation Award
Johnson Outdoors Inc. received top innovation honors at the Miami International Boat Show. The award recognized the new Escape Electric Fun Boat, and was one of only six companies honored. The Innovation Awards program, organized by the National Marine Ma
Nordstrom Plans Boston Expansion
Nordstrom, Inc. has signed letters of intent with Simon Property Group, Inc. to open three new Nordstrom stores in the greater Boston area. The new stores will be located in Burlington, Braintree and Peabody, Mass., and, subject to the receipt of the appl
Cascade Designs Honors Reps of the Year
Cascade Designs announced its 2005 Rep of the Year and Sales Achievement Awards. The Hi-Altitude Sales & Consulting team, including Ryan Overstake, Eric Miller, Jason Livingston and Lori Maddox, has been honored as the recipient of Rep of the Year for 200
Langlois Promoted to Rossignol Canada VP of Sales and Marketing
In lieu of Rossignol/Quiksilver’s larger plan to focus on the growth of each business unit within the global organization, Rossignol has promoted Pierre Langlois to VP Sales and Marketing, Hard Goods Division – Canada. Pierre will oversee all sales and m
Golf Galaxy Goes vertical with GolfWorks Acquisition
Golf Galaxy, Inc. has signed an agreement to purchase The GolfWorks, one of the golf industry's sources for golf club components, clubmaking tools and supplies, and technical information. The purchase price consists of approximately $4 million in cas
Russell Q4 Income Climbs on Tax Benefit and 6% Sales Increase
Russell Corporation fiscal 2005 fourth quarter sales were $354.6 million, an increase of 6.2% over the $334.0 million reported in the same period a year ago. The Company reported earnings of $11.8 million, or 36 cents per diluted share, versus 31 cents pe
Karstadt Consolidates EU Department Stores into Premium Group
KarstadtQuelle AG is combining several of its European department stores into the new 'Premium Group.' Patrice Wagner, Managing Director of the Berlin KaDeWe store, is assuming the management of the Premium Group. Initially, department stores su
Fischer Hires Dyer as Alpine Product Manager
Fischer President David Auer has announced the hiring of Tim Dyer as Alpine Product Manager. Dyer most recently held the position of manager/buyer at Snow Country in Rochester, NY. His varied responsibilities further included employee product and sales
Redmond Sports Hires Julie Hollar
Redmond Sports, L.L.C. has added Ms. Julie Hollar to the manufacturer's rep agency, serving the needs of cycling, running, and outdoor retailers in NC, SC, GA, AL, TN, and MS. Hollar brings to the group eight years of experience as an independent re
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