Nite Ize named Brenda Isaac vice president of marketing, Jen Bryan, vice president of customer experience, and Dale Karacostas as vice president of innovation.
Author: SGB Media

American Outdoor Brands Sees Firearms Weakness Continuing
American Outdoor Brands, the parent of Smith & Wesson, closed a challenging year by reporting a sales drop of 24.9 percent in its fourth quarter ended April 30 while projecting flat earnings on a slight decline in sales for its current fiscal year.

Varsity Brands Finds Bigger Growth Partner In Bain Capital
“Bain, in our view, is one of the most prestigious and well-known investment firms in the world,” Adam Blumenfeld, CEO of Varsity Brands, told SGB. “Their desire to invest alongside management, and build upon the incredible work that Charlesbank started, and in many cases completed, with management, is continued affirmation and faith in our vision.”
Wieden+Kennedy Appoints New Global Brand Director For Nike
Wieden+Kennedy named Andre Gustavo as group brand director, responsible for leading the company’s Nike account globally.

American Outdoor Brands Q4 Revenues Sink 25 Percent
American Outdoor Brands, the parent of Smith & Wesson reported earnings before special items tumbled 58.2 percent in the fourth quarter ended April 30 on a 24.9 percent drop in revenues. James Debney, CEO, said, in a statement, “Fiscal 2018 was a year characterized by lower consumer demand for firearms, heightened levels of inventory in the consumer channel, and a host of aggressive, industry-wide promotions.”

CrossFit Battles Reebok In Court
Taking the company’s high-intensity workout approach to court, CrossFit claims in the company’s lawsuit against Reebok that the company is owed “at least $4.8 billion,” plus potentially more for underpaying marketing obligations and diverting sales to reebok.com to also reduce royalty payouts.

Bearpaw Sees Complementary-Benefits In Flip Flop Shops Buy
In an interview with SGB, Bearpaw’s CEO Tom Romeo said while the acquisition of Flip Flop Shops will bring some “diversity” to Bearpaw’s business and help offset winter seasonality challenges, adding Bearpaw product to Flip Flop Shop locations will likewise reduce summer seasonality issues at the franchisee.
Western Destinations Seeing Strong Summer
Even with the threat of wildfires and a nebulous economic outlook, western mountain destinations are coming off a strong spring and are on pace for yet another record-setting season of lodging performance, according to Inntopia.

Alterra Acquires Solitude Mountain Resort
Alterra Mountain Company entered into an agreement to purchase Solitude Mountain Resort in Utah, which would bring the company’s total to 13 year-round mountain destinations throughout North America, including the world’s largest heli-skiing operation.

Peloton Launches Peloton Digital
Peloton, the in-home cycling studio specialist, announced Peloton Digital, an expanded Peloton iOS app providing even more options for members to work out anytime, anywhere.
BSN Sports Partners with Stack Sports
BSN Sports and Stack Sports, formerly Blue Star Sports, have partnered to develop a digital platform that offers team sales integration across all facets of youth sports from ordering customized team apparel and athletic equipment to on-field participation.
New Era Premieres D’Angelo Russell NBA Draft Documentary
Timed to the NBA Draft, New Era Cap Co. presented “The Path to the Cap,” an exploration of NBA star and 2015 NBA Draft second overall pick D’Angelo Russell’s journey from neighborhood baller to NBA professional athlete.

Boston Celtics and New Balance Open “The Auerbach Center at New Balance World Headquarters”
Boston Celtics together with New Balance Athletics and NB Development opened the Auerbach Center at New Balance World Headquarters as the team’s official practice facility.
GoPro Appoints Facebook Exec To Board
GoPro Inc. announced that Ty Ahmad-Taylor, vice president of product marketing at Facebook, has joined GoPro’s board of directors.
Nike Extends Deal With Memphis
The University of Memphis and Nike have agreed to a five-year extension valued at more than $2 million per year.