Swiss-based global apparel company Mammut on Wednesday announced the acquisition of digital outdoors platform Mountain Hub in a push to bolster the brand’s digital community, connection to consumers and integration of technologies across platforms. Terms were not disclosed.
Author: SGB Media
Seattle Earns Best City To Live In
According to WalletHub, Seattle ranks as the best big city to live in. The top five also included Virginia Beach, Austin, San Francisco and San Diego, according to WalletHub’s annual list of the top cities to live in.
Lululemon Appoints Calvin McDonald Chief Executive Officer
Lululemon Athletica Inc. appointed Calvin McDonald, who formerly led Sephora, to serve as chief executive officer, effective August 20, 2018.
Worldwide Distributors Names Sean Maygra President
Worldwide Distributors (Worldwide), the Kent, WA-based buying cooperative for independent retailers, has named Sean Maygra as president.
Oakley Resumes Growth In Luxottica’s Q2
Oakley saw a return to growth in the company’s core sports channel in North America in Luxottica’s second quarter ended June 30, although Sunglass Hut was the strongest performer for the Italian-based eyewear giant.
Reed Exhibitions Appoints Agenda Vegas Event Director
Reed Exhibitions welcomed Tony Shellman as Agenda Vegas Event Director.
Big Bear Mountain Resort Appoints COO
Bear Mountain Resort (BBMR) has named Wade Reeser the resort’s chief operating officer.
Starter To Sponsor Alliance Of American Football
Starter has signed as as the official on-field apparel and game-day uniform supplier to the Alliance of American Football when the alliance debuts in February 2019 as part of a multi-year deal with G-III by Carl Banks.
Unifi Unveils New Branding
Unifi Inc. announced the launch of the company’s new ‘True Innovation Starts in the Fiber’ branding, which highlights Unifi’s commitment to the development of innovative and sustainable performance fibers backed by a flexible, global supply chain.
ZPPR Raises $1.2M, Debuts At Outdoor Retailer
ZPPR, a tech startup based in Bozeman, MT, recently a seed round of $1.2 milloin led by Adjacency Partners, LLC out of New York City. Tom Arrix, managing partner at Adjacency Partners and former VP, global marketing solutions at Facebook, has joined the ZPPR team as chief growth officer.
U.S. Polo Assn. To Outfit USA Team For Westchester Cup
USPA Global Licensing Inc. (USPAGL), the official licensing arm and national broadcaster of the United States Polo Association (USPA), announced that U.S. Polo Assn. will be the official apparel outfitter for the USA team as they compete against England in the 2018 Westchester Cup.
VF, Patagonia and Thule Kick Off Outdoor Foundation’s Participation Campaign
VF Foundation pledged $1 million to the Outdoor Foundation’s core goal to invest in communities to help kids and families get outside–and do so more often. VF is joined by Patagonia and Thule, which have made significant multi-year pledges. In addition, REI has committed to a future investment.
OIA Releases Congressionial Scorecard To Support Vote
OIA released the association’s scorecard as the association announced a broader Vote the Outdoors campaign during Outdoor Retailer Summer Market in Denver. The campaign is aimed at educating elected officials, candidates and voters about the benefits of the outdoor recreation economy and important issues in their communities through social and earned media.
OIA Releases First-Ever Sustainability Report
Outdoor Industry Association (OIA) released the association’s first-ever State of Sustainability in the Outdoor Industry report surveying 120 individual small, midsize and large companies in the outdoor industry to quantify the outdoor industry’s long-time collaborative efforts to reduce the impacts of its products and processes.
Bass Pro Exploring Adding Wahlburgers
Bass Pro Shops is exploring a deal to add the Wahlburgers chain to the company’s Bass Pro and possibly Cabela’s locations.
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