Gnarly Sports Nutrition announced that it is moving all product packaging from plastic tubs to recyclable tin coated steel cans inspired by the fact that “steel has the highest recycling rate of any material, with around 71 percent being repurposed compared to 8 percent of plastics,” said Gnarly. “Unlike plastic, steel can be recycled […]
Author: SGB Media

Oros Collaborates With Former Astronaut On Limited-Edition Jacket
Oros announced its collaboration with former NASA astronaut Fred Gregory on the limited-edition C41 Flight Jacket. Named after Space Launch Complex 41, the jacket uses modular Solarcore insulation inspired by the spacesuits worn by NASA astronauts. It comes with a certificate of authenticity signed by Gregory, with 10 percent of every purchase benefitting the Astronaut […]

Nike Founder Phil Knight And Former Nike Executives Launch NIL Firm Supporting Student-Athletes
Several University of Oregon alumni and donors, including Nike Co-founder Phil Knight, Pat Kilkenny, Ed Maletis, Jim Morse, and the Papé Family, announced the formation of Division Street, Inc., a sports venture that will assist Oregon student-athletes in monetizing their NIL. The venture includes former Nike executives.

Olin Corp. Announces Changes To Its Board of Directors
Olin Corporation announced that Matthew S. Darnall and W. Anthony Will were each elected as a new director by Olin’s Board of Directors to serve on Olin’s Board effective immediately.

Smith & Wesson To Relocate Headquarters To Tennessee
Smith & Wesson Brands, Inc. announced it is moving its headquarters and areas of operations to Maryville, TN in 2023. Smith & Wesson has been based in Springfield, MA since 1852.

Strava Appoints Vice President Of Content Strategy
Strava announced it has hire David Swain as vice president of content strategy. Swain was Instagram’s first head of global communications.

Everlane Appoints CEO
Everlane appointed Andrea O’Donnell, former president of Ugg, as CEO. Michael Preysman, Everlane’s founder and former CEO, will become executive chair while taking on a sustainability-focused role.

Chaos/CTR Strengthens Partnership With Adams Group Sales and Marketing
Chaos/CTR has extended its partnership with Adams Group Sales and Marketing covering sales representation for the Chaos and CTR brands in the Northwest United States including Northern California and Nevada.

Ross Stores Appoints CFO
Ross Stores, Inc. announced that Adam Orvos, currently group senior vice president, supply chain administration, is being promoted to executive vice president and chief financial officer, effective October 1, 2021.
Davison’s Shoes And Verco Sporting Goods To Shutter
Davison’s Shoes/Verco Sporting Goods in Nevada, MO will be closing its doors after 64 years in business as founders, Marvin and Betty Davison, plan to retire.

New Balance Partners With British Universities and Colleges Sport (BUCS)
New Balance has formed a five-year sponsorship contract with British Universities and Colleges Sport (BUCS), the governing body for higher education sport in the United Kingdom.

REI Appoints Chief Diversity And Social Impact Officer
REI Co-op announced that Wilma Wallace has been promoted to chief diversity and social impact officer, effective immediately. Wallace has served as the retailer’s general counsel and corporate secretary since 2017.

Fanatics Trading Cards Raises $350 Million
Fanatics has raised $350 million for its trading card company, Fanatics Trading Cards. The round values the new venture, which has yet to release any product, at $10.4 billion, according to sources familiar with the talks. Josh Luber, co-founder of sneaker marketplace StockX, will join Fanatics Trading Cards as co-founder and chief vision officer.

Louisville Slugger Creates Hitting Lab And Bat Fitting Center
Louisville Slugger announced a new sponsorship with Louisville-based Norton Sports Performance for the opening of a diagnostic and analytic swing lab for baseball and fastpitch softball players.

Authentic Brands Group Appoints Footwear Unlimited As New Frye Footwear Partner
Authentic Brands Group announced the transition of its footwear license for Frye to Footwear Unlimited.