Dakine Equipment LLC—a division of JR286 Inc., in partnership with Marquee Brands—on Wednesday announced the appointment of David Orr as global general manager. A veteran in the outdoor and sporting goods industries, Orr will be responsible for leading all aspects of product creation, sales and operations for Dakine.
Author: SGB Media
Zumiez Inc. Raises Q4 Outlook On December Comp Increase
Zumiez Inc. on Wednesday raised its fourth-quarter outlook based on comparable sales increasing 4.9 percent for the five-week period ended January 5, 2019, compared to a comparable sales increase of 7.9 percent for the five-week period ended December 30, 2017.
La Sportiva Apparel Joins 1% For The Planet
La Sportiva on Wednesday announced its membership in 1% for the Planet. By donating 1 percent of apparel sales revenue globally to approved environmentally focused non-profit partners, La Sportiva demonstrates its commitment to sustainability and concern for the environment, on which the outdoor industry depends.
POC Hires Brendan Murphey As North American Marketing Manager
POC—a manufacturer of ski, snowboarding and cycling helmets, eyewear, apparel and protection—has named Brendan Murphey as marketing manager for North America.
SFIA Hires New Managing Director Of Sponsorship
The Sports & Fitness Industry Association (SFIA) announced a new addition to the organization, Rick Salomone, who will be responsible for leading and expanding the SFIA sponsorship program. Salomone previously served as the CEO of Surys, a company rooted in holographic science, aiming to provide authentication solutions and reduce counterfeiting of products.
Velocity Outdoor Appoints VP Of Marketing Communications
Velocity Outdoor announced that Mike Weinkauf of Ravin Crossbows is now vice president of marketing communications for Velocity Outdoor.
Sears Gets Another Reprieve From Liquidation
Sears has accepted Eddie Lampert’s bid to acquire the company to stave off a liquidation although the bid now requires Sears chairman to deposit $120 million by 4 p.m. Wednesday through his ESL Investments hedge fund.
New Balance Plans Facility In Methuen, MA
New Balance Athletics plans to open to open an advanced manufacturing facility in Methuen, MA.
Croakies Announces New Lifetime Warranty Policy
Croakies, the original manufacturer of industry-leading outdoor retention products, announced, effective immediately, the introduction of a new Manufacturer’s Lifetime Warranty policy across the breadth of its product categories.
Huntsman And The Chemours Company Expand Long-Standing Alliance
Huntsman Textile Effects and The Chemours Company FC, LLC have agreed to expand their long-term alliance in the area of durable water repellence (DWR).
USA Cycling Hires Former New Balance CEO Rob DeMartini
The USA Cycling Board of Directors has named Rob DeMartini as president and chief executive officer of USA Cycling. DeMartini joins the organization from New Balance Athletics, Inc. where he spent the last 12 years as president and CEO.
Lacrosse Unlimited Appoints EVP Of Institutional Sales
Lacrosse Unlimited announced that Sean Haggerty has been brought on as executive vice president of institutional sales. Haggerty comes to Lacrosse Unlimited from BEA Partners where he led external strategic sales and marketing initiatives.
CCM Hockey Renews Partnership With Connor McDavid
CCM Hockey announced a four-year partnership extension with NHL All-Star Connor McDavid. The top young star in the NHL, McDavid will rely exclusively on CCM equipment to support his on-ice performance through 2023.
Tariffs Hit Helen Of Troy’s Outlook But Company Still Bullish On China
Declining e-commerce business in China prompted Hydro Flask parent company Helen of Troy Ltd. to reduce its full-year sales outlook. The softness, a result of the ongoing trade war with China, might have dampened an otherwise strong third quarter performance, but it didn’t diminish the company’s long-term view of China as a key marketplace.
Adidas Extends Stock Buyback Program
Adidas announced the start of the second tranche of its current multi-year share buyback program announced in March 2018. The company intends to repurchase own shares worth around €800 million in 2019.
SGB Today
Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners
Post your Product or Marketing News in the SGB PR Portal