Mattel Announces Second Annual Global Day Of Play Across 30 Cities

Mattel Inc. announced its second annual Global Day of Play, a company-wide community service initiative that brings the power of play directly to children around the world. More than 1,000 Mattel employees in 30 cities across North America, Asia Pacific, Europe and Latin America will dedicate their time during events held throughout June.

Amazon Launches One-Stop Shop For College Students

Amazon unveiled its Off-to-College store, a destination for college shopping needs. Available on desktop and the Amazon App, students can browse a wide range of essentials with low prices for their dorm, classes and extracurricular activities in one place.

Champion Partners With NBPA

The National Basketball Players Association (NBPA) and THINK450 announced a partnership with Hanesbrands Inc. that will recognize Champion as the official sport style partner of the union.

American Outdoor Brands Still Seeing Firearms Softness

American Outdoor Brands wrapped up a challenging year with a fourth quarter that came out well ahead of guidance. But James Debney, president and CEO, said the beat was largely driven by promotions and he still sees flat demand for firearms despite May’s uptick in firearms background checks.

Tony Larson Returns To Spy As Creative Director

SPY announced that Tony Larson is returning to the fold in his previously held position as Creative Director. Tony played an integral part in SPY’s branding and artistic direction from 2012 to 2015, including the launch of the Happy Lens campaign, along with initiatives such as SPY’s collaboration with Richer Poorer. Larson left SPY in […]

NCTO CEO Testifies At USTR Hearing On Tariffs

National Council of Textile Organizations (NCTO) President and CEO Kim Glas is testifying at a public hearing on June 20 in support of the administration’s efforts to crack down on China’s abuse of intellectual property rights through the use of the Section 301 mechanism, while also calling on the administration to include finished apparel and home furnishings in any retaliatory tariffs against China.

American Outdoor Brands Blasts Past Guidance

American Outdoor Brands, the parent of Smith & Wesson, reported profits rose 6.7 percent in the fourth quarter ended April 30 on a 2.6 percent revenue gain. Earnings were well above and sales slightly above guidance.

The Topps Company Hires Head Of Partnerships

The Topps Company Inc., the maker of sports cards, entertainment and confectionery products, announced the hiring of Stephen Chriss as vice president, global head of partnerships & integrated marketing. Chriss will oversee key partner relationships and manage marketing activation strategies across Topps.

Bemis Associates Appoints President

Bemis Associates Inc., a maker of plastic film used for adhesives, selected Michael Johansen as its new president. The current CEO and president, Steve Howard, will step down from his role as president to focus his attention solely on the CEO responsibilities,