K2 Inc. Shuffles Deck at Earth Products

K2 Inc. has made two appointments at its Earth Products, Inc. unit, appointing founder Chris Miller to Chief Creative Officer and Jeff Larsen to the position of President of Earth Products, Inc. The company, which is based in Carlsbad, Calif., markets pr

VF Corp. To Add Reef to Growing Outdoor Coalition

VF Corporation has signed a definitive agreement to acquire all the outstanding stock of Reef Holdings Corporation from an investor group led by majority shareholder Swander Pace Capital. Terms were not disclosed. Reef had sales of $75 million in 2004 exc

NSGA: Concentration Continues at Athletic Specialty

Sales at the four largest specialty athletic footwear chains grew to 70.5% of sales in this channel of distribution during the five-year period 1997-2002, according to an NSGA analysis of recently released U.S. Census of Retail data. In the previous five-

SIA Revises Season-to-Date Retail Audit Results

SnowSports Industries America (SIA) recently reported dollar and unit sales for specialty ski and snowboards stores as well as overall industry sales for the reporting period of August 2004-January 2005. However, after further analysis, a calculation err

PUMA Officially Launches New NYC Store

PUMA had their offical global launch this week of their newest sport-fashion retail store in New York City's Meatpacking District. The store will exclusively carry the brand's sport-fashion collaborations, specifically 96 HOURS, nuala, Mihara, S

Brooks Inks Sponsorship Deal for Twin Cities Marathon

Brooks Sports, Inc. announced a new licensing agreement with the Twin Cities Marathon (TCM). The two-year, Gold level partnership makes Brooks the official footwear and apparel sponsor of the TCM, the first U.S. qualifying marathon for the Olympic Trials

Favre Signs On as Starter Pitchman for Nike

Following Saturday’s announcement of a return to professional football, legendary NFL quarterback Brett Favre has teamed up with Starter to endorse the brand’s full line of athletic footwear and apparel for the value retail channel. The endorsement will i

National Account Manager — Scent-Lok

Scent-Lok Technologies, the brand leader in hunting apparel, is looking for an experienced National Sales Account Manager. This new position will help us investigate and develop new markets. Our successful candidate will manage and build a strong

Hennion Takes Marketing Reins at Dick’s Sporting Goods

Dick's Sporting Goods has promoted Jeff Hennion to Senior Vice President of Marketing. Mr. Hennion joined Dick’s Sporting Goods as Vice President and Treasurer in January 2000 and moved quickly through the ranks, eventually promoted to SVP of Strateg

SGMA: U.S. Sporting Goods Imports Continue Growth

The dollar value of sporting goods imported into the U.S. increased by 7.5% to $10.43 billion in 2004 compared with $9.7 billion for 2003. It's the third consecutive year of increased value of sports goods. This is the main finding of SGMA Intern