The Top Flite Golf Company announced new additions to its marketing and sales team. Jamie Bosworth, vice president of marketing & sales has named Bob Arnold, Director of Marketing, Ben Hogan; Kevin Martin, Director of Insides Sales & Customer Service; Dennis Blake, Director of Public Relations and Pro Tour; and Jared Zimmerman, Manager of Special Markets.
“Top Flite wants to reclaim its position as a top brand in golf,” stated Bosworth. “Were building a team that includes a number of solid veterans within the existing Top Flite organization and have now recruited some knowledgeable and experienced people in the business to makes us that much stronger. Our team understands the challenges we have ahead of us, and each one of them has a great understanding of the golf business.”
Arnold, Director of Marketing, Ben Hogan, is responsible for expanding the Ben Hogan brand from a traditional forged mindset to also include a number of technological, game-improvement offerings in the family. Arnold brings a blend of diverse business experience to the position having worked as an outside sales representative for Callaway Golf and Odyssey Golf and Acushnet/Cobra Golf. Arnold, the 2004 Northern Ohio PGA Section Salesman of the Year, has held a number of Golf Professional positions including some time as an Assistant Golf Professional at Kiawah Island. Before becoming a Sales Representative in the golf industry, he sharpened his business skills as a Financial Advisor with Morgan Stanley Dean Witter in Atlanta, Georgia from 1997-1999.
Martin, Director of Inside Sales/Customer Service, spent the past six years with Callaway Golf (1999-2005). As a lead inside sales representative, he has extensive background in the green grass and retail side of the business. He also held positions in management and sales in the insurance industry; as a manager/partner at Couch Braunsdorf Insurance.
Blake, Director of Public Relations and Pro Tour, is responsible for recruiting players for Top Flite and Ben Hogan on all Professional Tours and coordinating communications and media relations for the company. Previously Blake was a Callaway Golf Pro Tour Representative promoting Odyssey putters to both the Nationwide and PGA Tour Players, while also servicing Callaway Staff players with their equipment and accessory needs. A graduate of the University of Maryland where he played varsity golf from 1994-1997, Blake was an Assistant Golf Professional at Somerset (NJ) Hills Country Club and Lost Tree Golf Club in North Palm Beach, Florida. In 1993, Blake was the New Jersey Maxfli Junior State Champion.
Zimmerman, Manager of Special Markets, brings extensive knowledge in wholesale and retail markets having recently worked for TaylorMade as an inside sales representative and sales trainer. In addition, from 1993-2001, he was in key account sales for Callaway Golf. Zimmerman will work with the business unit within Top Flite/Hogan that is responsible for driving sales of logo and non-logo products in five distinct channels on course, off course, promotional, premium and mass merchants.