Garmin has partnered with MyFitnessPal so users of Garmin’s smart watch and fitness trackers can coordinate their diet and fitness regimens more easily…
Author: Charlie Lunan
NICA Thanks Bike Industry For Helping Land Grant From Dick’s SG Foundation
Dick’s Sporting Good Foundation has awarded a $158,000 grant to the National Interscholastic Cycling Association (NICA) after the organization raised $75,000 in matching funds from the bicycle industry…
Thule Prepares to Sell Tow-Bar Business
Thule Group's board of directors has hired London-based Rothschild to help spin off its profitable, $122-million-a- year, tow-bar business as it continues to refocus the Swedish company on the sports and outdoor sector…
Registration Opens for Outdoor Retailer Ragnar Relay Race
Ragnar Relay Events and Outdoor Retailer (OR) have teamed up to stage a Relay Challenge in support of the Outdoor Industries Women’s Coalition (OIWC). The event slated for Friday, Aug. 8 is a 9-mile relay race held on day three of the Outdoor Retail
Push Adds Two to Board, Prepare to Ship Fitness Band
Push, a Toronto company that plans to begin shipping a fitness tracker this summer, named a banker and a media executive to its board of directors…
Trade Groups Say Proposed Prop 65 Changes Might Make Matters Worse
Trade groups representing apparel, footwear and travel goods manufacturers say proposed changes to the California Safe Drinking Water and Toxic Enforcement Act of 1986 that were supposed to reduce frivolous “shake-down” lawsuits could have the
Adidas Outdoor Signs on as Adventure NYC Sponsor
Adidas Outdoor is sponsoring Adventures NYC, which draws about 30,000 people to Central Park in New York City every summer to experience outdoor activities such as rock climbing, kayaking, stand-up paddling and slacklining….
Labor Shortages Hinder Compliance at Chinese Footwear Factories
Labor shortages in China continue to hinder social compliance efforts at footwear factories, according to the Footwear Distributors and Retailers of America's fifth annual survey of factories…
SmartWool Makes List of 50 Strongest Sportswear Brands
Smartwool noted that it has broken into the top 50 sportswear and apparel brands in the United States as ranked by the 2014 edition of The SportsOneSource Group's Brand Strength Report…
The North Face Opens Voting on $25,000 Explore Fund Grant
The North Face's Explore Fund awarded grants of $5,000 to 15 projects dedicated to getting more youth outside and opened voting on which of 10 organizations should win a grant of up to $25,000…
MEC Launching Fair Trade Certified Apparel Line
Canadian outdoor retailer Mountain Equipment Co-op (MEC) said its first Fair Trade Certified T-shirts will be available late this summer as part of a larger launch of such apparel…
Reservation Data Points to Strong Summer at Western Mountain Resorts
Occupancy and revenues at mountain destinations across the Rocky Mountains and Far West are trending positively and looking strong throughout the summer for the third consecutive year, according to the Mountain Market Briefing released Monday by Denver-ba
Learfield Sports Agrees to Acquire Licensing Resource Group
Learfield Sports has agreed to acquire Licensing Resource Group (LRG), adding an array of licensing, merchandising and brand marketing services to its portfolio of college businesses.
Valencell Raises $7 Million+ in Series C Round
Valencell secured $7 million in fresh capital in a Series C financing. The Raleigh, NC company will use the funds to further develop, market and supply its PerformTek-powered biometric sensors to sports and fitness, consumer electronics and healthcare bra
Therapearl Acquired by Performance Health
Performance Health, which manufactures and markets rehabilitation and wellness products, has acquired Maryland-based Therapearl, LLC, which sells its hot and cold therapy products through Dick’s Sporting Goods as well as…
SGB Today
Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners
Post your Product or Marketing News in the SGB PR Portal