Mountain Khakis To Kick Off Hell Yeah Tour
Stopping at more than 150 outdoor retailers, craft tap houses and outdoor lifestyle festivals, the tour celebrates the intersection of craft beer and the outdoor lifestyle.
VF Corp. Forecasts 4-To-6 Percent Annual Growth Through 2021
At Vans, sales are expected to increase at a CAGR of 8 to 10 percent from 2016 to 2021. North Face expected to see CAGR growth of 6 to 8 percent and Timberland, 4 to 6 percent, over the next five years.
New Suitor Emerges For Cabela’s Bank Operation
Helping support the merger with Bass Pro and Cabela’s, Synovus Financial Corp., a regional bank headquartered in Georgia, has agreed to acquire the financial unit of Cabela’s Inc.
Columbia Sportswear Appoints SVP Of North America DTC
Columbia Sportswear Company named David Lawner senior vice president of North America direct-to-consumer (DTC), elevating him from the interim role he had held since joining the company in October 2016.
Reebok Signs China’s Hottest Grandpa
Wang Deshun, nicknamed “China’s Hottest Grandpa,” has become the latest face of Reebok’s “Be More Human” campaign.
L.L.Bean Picks New Advertising Agency
L.L.Bean appointed The VIA Agency to become its agency of record. The Maine-based firm will handle its promotions and advertising campaign.
Lululemon’s Q4 Exceeds Revenue Guidance
Lululemon Athletica Inc. reported earnings rose 15.9 percent on a 12 percent revenue gain. Results topped its guidance for sales updated on January 9 while landing in line with earnings guidance.
RYU Apparel Announces Creation Of Advisory Board
RYU Apparel Inc. announced the creation of an Advisory Board, the grant of stock options and shares for services.
Outdoor Retailer Partners With Hotel Reservations Specialist
Outdoor Retailer announced it is partnering with EventSphere to handle hotel reservations for Outdoor Retailer Summer Market and beyond.
Asics Establishes Boston Base
Said Gene McCarthy, president and CEO, Asics America, in an interview with SGB, “Setting up a global hub in Boston allows us to better align with our strategic initiatives and focus on key areas for growth, including our apparel and digital teams.”
Asics Opening Boston Design Hub
The move punctuates the brand’s overall growth strategy, adds to the brand’s presence in Boston to its already existing global digital hub that opened in Spring 2016 and grows its U.S. presence on both coasts: Irvine, CA and Boston, MA.
Puma Offers Leggings Discounts Following United Airlines Controversy
“We fly in our leggings,” the brand tweeted on Tuesday. “Bring your United ticket to any US PUMA store for 20 percent off leggings. Now until April 9. Stay Fly.”
SIA Welcomes Board Members
SnowSports Industries America welcomed Chris Licata (Tecnica Group USA); Alex Draper (K2 Sports); Johan Malkoski (C3); Brooke MacKenzie (Kjus); Eric Tung (Fera); Elysa Walk (Burton); and Chico Bukovansky (DaKine) to its board of directors.
Nike To Open Moscow Flagship
Nike will open a flagship store in Moscow on Air Max Day, March 26. The store is another one of its recent statement locations that “transform sport retail through digitally connected experiences.” Recent openings have included Nike Soho last year and Nike Miami and the Nike & Jordan Basketball Experience Store in Beijing this year. […]
Zappos President To Leave In June
Steve Hill, president of Zappos, will step down in June, according to Footwear News.
