New socks grow performance running sock collection from Jogology
Agency: Verde Brand Communications
At Verde Brand Communications we believe the world is better seen from the saddle of a bike, from five miles into a trail run, from the top of a backcountry bowl the night after it’s snowed 12-plus, from the nose of a surfboard at glass off, or halfway up the crux pitch of an alpine climb.
Crazy Creek Unveils Pack Table, Proudly Made in Montana
Packing down to a 6 x 6 x 2-inch cube, the Crazy Creek Pack Table unfolds to a 12 x 12-inch tabletop
Mammut Fall 2024 Ski Collection Honors Mountain History
Modern style, sustainable materials and performance define the brands fall 2024 ski collection
Rossignol Unveils First High-Performance Trail Running Shoe
The launch of its all-new Vezor shoe marks a new era for the legendary mountain brand
Recco Joins Forces with CamelBak in the Ultra Trail Village
Recco will join Camelbak in the UTMB village
Gregory Mountain Products fall 2024 collection
Gregory adds to its everyday adventure collection and adds modern updates to its travel collection
Finisterre Collabs with Gregory Mountain Products on Limited Collection of Packs
Salt Lake City, Utah (July 23) Finisterre, the UK-based brand known for its sustainable outdoor products, has reached across the Atlantic to collaboratively create two new hiking packs with Gregory, the US label known for the supreme carrying comfort of its backpacks. This new relationship is rooted in a shared commitment to sustainability and adventure […]
Therm-a-Rest Transforms Sleeping Bag Market, Launches Boost 650 for Spring 2025
Innovative new design changes the way we sleep in the backcountry
Therm-a-Rest Introduces NeoLoft Backpacking Pad for Spring 2025
After more than 50 years of innovation in camp comfort, Therm-a-Rest NeoLoft is the most comfortable backpacking mattress ever built
MSR Launches Switch Stove System, Leveraging Brand’s Technical Versatility
New innovative sound system stove allows you to sauté, simmer, cook, or boil and can be used with any backpacking pots or pans.
OrthoLite X40, Ultra and 0.11 Originals Insoles Receive American Podiatric Medical Association Seal of Acceptance
Amherst, Mass. (July 9, 2024) – OrthoLite, the global leader of branded, high performance, comfort footwear solutions, is honored to accept the American Podiatric Medical Association (APMA) Seal of Acceptance for its X40, Ultra and 0.11 Originals insoles. According to APMA, this honor is granted to products found to promote good foot health. The Seal […]
Moved by the mountains, Mammut introduces spring 2025 collection to take you higher
Mammut continues its long history of creating high-performing and sustainable gear with an expanded collection of apparel for wherever the mountains take you
Royal Robbins Advances 55 Year Sustainability Journey
Industry leading commitment tied to brand roots in Yosemite
Recco Partners with Arc’teryx for 13th Annual Alpine Academy in Chamonix
Recco builds upon longstanding relationship with Arc’teryx to provide attendees backcountry safety education in the legendary mountaineering mecca
Tailwind Nutrition Launches Blueberry Lemonade Endurance Fuel
This limited edition flavor is a summer endurance sport refresher inspired by the world’s favorite cycling spectacle
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