Aspen, CO, August 31, 2020 – Wedge Brands (formally ZG Holdings), a business focused on North American distribution of premier outdoor, snow-sports cycling and active lifestyle brands, hires a new rep agency in New England. Northeast Sales Group will now represent Wedge Brands: Briko, Level and Eisbär. Briko, an Italian company, is renowned for its snow and bike helmets, protection […]
Agency: Groundswell PR
OluKai’s Island Flower Collection Supports Local Nonprofit
A portion of all proceeds from OluKai’s Island Flower collection will give back to the place that inspired their design through the Chef Hui Group.
Hydro Flask Launches Outdoor Kitchen
Brand enters a new category with dining collection that moves seamlessly from indoors to out
Hydro Flask Introduces Day Escape Soft Coolers
Brand expands soft goods product line and enters a new category with dry storage collection
Hydro Flask Launches Down Shift Hip Hydration Pack
Brand expands hydration pack product line with new insulated design for optimized airflow
Ust Announces Complete Brand Refresh
Decades-old survival equipment manufacturer relaunches with goals to increase participation, expand into new product categories, and celebrate the outdoors
Hydro Flask Launches #RefillForGood Campaign
Brand kicks off Plastic Free July with ongoing global initiative to combat single-use container waste
Ruffwear Summer 2020 Product Line Now Available
Ruffwear, the leading manufacturer of performance dog gear built to enhance and inspire exploration for outdoor adventurers and their human companions, introduces their new summer line including a redesigned sleeping bag and pad, a convenient solution for carrying full pick up bags, a collaborative artist series, and a brand new toy.
Hillsound Supporting Local Retailers Through Donation of Online Sales
Vancouver, BC, May 11, 2020 – Hillsound Equipment, the leading producer of winter traction equipment and gaiters for urban and outdoor enthusiasts, is making changes across its organization in an effort to support local independent retailers that may be affected by COVID-19. Hillsound Equipment, recognizing the impact that retailers have on their community, has implemented […]
PHOOZY Donates More Than $25,000 In Protective Device Capsules To Healthcare Workers, Laboratory Workers, And First Responders
Brand launches simultaneous “Buy One, Give One” giveback program
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