ABEO Group reported Bill Wild has become the new CEO of SA Sport, the gymnasium and sports equipment manufacturer. Wild most recently served for twelve years as EVP and VP of sales and marketing for Jaypro Sports, LLC and its affiliated companies.
Based in Connecticut, Jaypro Sports is a nationally-recognized manufacturer and distributor of quality sports equipment serving both the custom facility construction market and aftermarket catalog sales. Wild is credited with doubling sales volume in six years, jumpstarting profit growth and invigorating the company culture with a winning team while enhancing brand image.
Prior to Jaypro Sports, Wild spent seventeen years in Chief Operating Officer positions in private resort-style country clubs in Connecticut, New York, Pennsylvania and Massachusetts. Recruited specifically to turnaround business operations, develop and execute strategic visions and build effective teams, Wild consistently met and exceeded strategic objectives while successfully managing the operational details of running a business with up to 300 employees.
Wild will be responsible for all operations of SA Sport, building SA Sport’s long heritage into a major brand in the gymnasium and sports equipment market.
Says Wild, “I am enthusiastic about the people, the products and the integrity behind SA Sport. I look forward to adding expertise and leveraging long-standing industry relationships to lead the business to its full potential.”
About SA Sport:
For over 40 years, SA Sport has been one of the most trusted gymnasium and sports equipment manufacturers in North America. Our product offering is an assortment of highly specialized gymnastics apparatus and mats, preschool/developmental equipment, sport mat surfaces, volleyball, and badminton systems. SA Sport equipment can be found in gym clubs, YMCA’s, schools and various other organizations throughout North America and internationally, and at many local, national and international competitions. We support the US and Canadian Federations in order to continue developing the sport of gymnastics. Being a part of the ABEO Group enables us to continue to provide a best in class product assortment to our customers, while maintaining our commitment to excellence.
About ABEO Group:
ABEO is a French Group and one of the global leaders in the sports and leisure equipment sector. Primarily involved within four sectors of activity including: Gymnastics with brands including SA Sport, Gymnova, Janssen-Fritsen and Spieth Gymnastics; Sports Equipment with brands including Schelde International, O’Jump and Adec Sports; Climbing Walls with brands including Enter-Prises, Top 30, Dock 39 and Clip’n Climb; Locker Room Layouts with brands including France Equipement, Sanitec Industrie, Suffixe, Navic, Villeroy Dal and Prospec.
