Gatorade opened its newest Gatorade Sports Science Institute (GSSI) Research & Development lab in Valhalla, NY. The R&D facility will support product development across all Gatorade portfolio brands, including Gatorade, Fast Twitch, Propel, Muscle Milk, and Evolve.
For more than three decades, GSSI has conducted research at PepsiCo R&D labs across the U.S. with thousands of amateur, elite and professional athletes to drive insights in hydration and nutrition science.
The new facility, which boasts an environmental chamber for testing athletes’ responses to hot and humid conditions as well as metabolism, body composition, muscle performance, biochemistry, and expanded capabilities in mental performance testing, will further GSSI’s mission to optimize the health and performance of athletes through research and development, innovation, education, and sports science service.
“At GSSI, we are committed to athlete research to ensure we are always innovating to meet their ever-changing needs,” said Dr. Lindsay Baker, R&D Director at GSSI. “The first step in product creation has and will always be athlete insights, and the critical work the team is doing across our GSSI labs helps bring those insights to the forefront of our innovation pipeline. This new lab will study the effects of exercise, hydration and nutrition on the human body and mind to help us provide personalized solutions for each athlete.”
The lab is located on the campus of PepsiCo’s Global Beverage R&D Center of Excellence.
