American Outdoor Brands, Inc., on September 23, filed a complaint against Good Sportsman Marketing, LLC (GSM), alleging that GSM’s use of the Lead Sled, Tackdriver and Dead Shot marks constitutes trademark counterfeiting and trademark infringement.
The complaint also charges GSM infringed American Outdoor Brands’ patent rights incorporated in the Lead Sled shooting rest through GSM’s sale of the Alpha Shooting Rest.
The complaint was filed in Delaware Federal Court, seeking injunctive relief and monetary damages.
Brian Murphy, president and CEO, American Outdoor Brands, said, “We have made substantial investments to ensure the products we bring to market reflect our reputation for excellence, innovation and safety, that loyal customers of our brands have come to know. Over the years, we have developed proprietary designs and features embodied in our Lead Sled, Deadshot, and Tack Driver products that help our customers achieve their best performance and enhance their experience in the outdoors. Protecting these features and all of our vital intellectual property is imperative to our future success and our ongoing contribution to the outdoor products marketplace. We plan to continue monitoring the marketplace, taking steps to defend our intellectual property where necessary and ensuring that our customers can remain confident that when they purchase our brands, they are buying only authentic American Outdoor Brands products.”
Birchwood Casey, a division of GSM, sold the Lead Sled weight bag, Tackdriver rest bag, and a Deadshot shooting rest bag without permission or authorization from American Outdoor Brands.
American Outdoor Brands has used the Lead Sled, Deadshot and Tackdriver trademarks for its shooting rests and related products and registered the trademarks with the U.S. Patent and Trademark Office more than 14 years ago.
American Outdoor Brands said Birchwood Casey’s Lead Sled, Tackdriver, and Deadshot products are not authorized by or affiliated with American Outdoor Brands.
American Outdoor Brands filed the complaint alleging that GSM’s use of the Lead Sled, Tackdriver and Dead Shot trademarks constitute counterfeiting and trademark infringement.
American Outdoor Brands is seeking an order requiring GSM to withdraw the products from the market, among other relief. It is also seeking an order requiring GSM to remove the Alpha Shooting Rest from the market.
American Outdoor Brands is a manufacturer of hunting, fishing, camping, outdoor cooking, shooting, personal security, and defense products. Its portfolio includes Bog, Bubba, Caldwell, Crimson Trace, Frankford Arsenal, Grilla Gills, Hooyman, Imperial, LaserLyte, Lockdown, MEAT!, Old Timer, Schrade, Tipton, Uncle Henry, ust, and Wheeler.