The Canadian Football League announced that New Era Cap will become the league’s official outfitter, supplying all authentic on-field product to the league’s nine member clubs, starting in 2019.
“The CFL is thrilled to team up with New Era Cap for this groundbreaking partnership,” said Tyler Mazereeuw, chief revenue officer, Canadian Football League. ”They are a forward-thinking global leader in the worlds of sport, music and entertainment, and their fashion-focused approach and dedication to best-in-class high performance materials will enhance our ability to connect with fans and elevate our league for years to come.”
“This is the first time New Era Cap will charge onto the football field, providing uniforms and sideline apparel in addition to our line of fan gear and headwear that blends sports with lifestyle,” said Dave Heimburg, vice president and general manager North America, New Era Apparel. “We’re very happy to be taking this bold step to help the CFL put a unique stamp on their apparel and uniforms that excites their growing fanbase.”
New Era Cap has been a licensee of the CFL for the past seven years, providing headwear and apparel to fans showing support for their favorite teams.
New Era Cap Co. is best known for being the official on- field cap for Major League Baseball and the National Football League. The company is headquartered in Buffalo, NY, and operates facilities in Canada, Europe, Brazil, Japan and Hong Kong.
