Piper Sandler Survey: Athletic’s Appeal Continues Strong With Teens

The athletic apparel and athletic footwear categories again grew mindshare among the Gen-Z generation, led by increased interest from girls, according to Piper Sandler’s 41st Biannual Taking Stock With Teens Spring 2021 Report. Nike and Lululemon were again the big winners in the active lifestyle space. Other brands increasing in popularity among teens were Crocs, Shein and PacSun, while Vans and Adidas lost ground.

OARS Releases 2021 Western Rafting Outlook

With an underwhelming snowpack that’s hovering at average to below average across much of the western U.S., rafting outfitters anticipate normal whitewater conditions this year. According to OARS, which released its 2021 Rafting Outlook this week, there’s plenty to look forward to as the season gets underway, including record demand for river trips.

Buckle’s March Sales Triple

Buckle Inc. announced that net sales for the 5-week fiscal month ended April 3, 2021, increased 240.2 percent to $139.4 million from net sales of $41.0 million for the prior year 5-week fiscal month ended April 4, 2020.

VF Corp Opens New Warehouse In Leicestershire

VF Corporation, through its local subsidiary VF Northern Europe Limited, announced it has begun operations at its new multimillion-dollar fulfillment center in Bardon, Leicestershire, England employing approximately 250 people during peak periods.