Under Armour has signed British tennis champion Andy Murray as its brand ambassador in a four-year deal. The deal, confirmed on the Andy Murray blog this morning, will see the 2013 Wimbledon champion wear sports apparel, footwear, and accessories from the
Year: 2014
Report: Fitbit Exploring IPO
Fitbit Inc is in talks with banks for its initial public offering in the United States, according to a report by Bloomberg. Sources told Bloomberg that Morgan Stanley would lead the IPO and the offering could raise up to $150 million…
Liz Dunn Launches Talmage Advisors
Liz Dunn, retail expert and equity research analyst, has founded Talmage Advisors Inc., a strategic consultancy serving the retail and branded consumer products segments…
Win Hanverky Meets Public Float Requirements
Win Hanverky, a major apparel manufacturer for Adidas and other athletic brands, is back in compliance with the listing standards for the Stock Exchange of Hong Kong after restoring its public float to…
ILWU Wants to Negotiate Directly with Container Company Executives
The International Longshore and Warehouse Union (ILWU) issued a rare press release Monday demanding cargo container firms push aside their trade association and engage in direct negotiations with the union to reach a contract covering 20,000 dockworkers
Winter Trails Events Schedule Released for Anchor Sites
Snowsports Industries America released details surrounding the 2015 Winter Trails events – including educational workshops, animal tracking and a variety of fun activities – at its five anchor site locations…
Bounce SUP to Exhibit Made-in-USA Boards at Surf Expo
Bounce SUP will exhibit its new line of tough yet lightweight, eco-friendly, American-designed and made boards at the Surf Expo later this month…
Sherpa Adventure Gear to Honor Ladies of K2 At OR
Sherpa Adventure Gear will host a reception to congratulate Dawa Yangzum Sherpa and Pasang Lhamu Sherpa on their successful summit of K2 in 2014. The event will take place at Outdoor Retailer Winter Market on Thursday, Jan. 22, 2015 from 4:00 to 6:00 p.m
Veldome Shelters Picks up Bike Fixation Stands
Velodome Shelters, a Clifton, NJ manufacturer of bicycle parking shelters and bike racks has begun distributing a line of public bike repair products for the manufacturer, Bike Fixtation of Minneapolis, including the company's new Deluxe Public Work
Holiday Survey Suggests Competitors Gained on Amazon
The average customer satisfaction score for Amazon slipped five points to 83 to tie with QVC for the highest score among the top 100 e-commerce sites measured over the holidays, likely because of increased price competition, according to Answers Corporati
Mastercard: Holiday Season Revenues Rose 5.5 Percent
Overall, retail sales during the Black Friday to Christmas Eve period — excluding automotive sales — increased 5.5 percent in 2014, according to Mastercard Spendingpulse’s initial view on the 2014 U.S. holiday shopping season. The increase is in lin
Rider Sandals Sponsors Brazilian World Travelers
Rider Sandals will sponsor a “two year couchsurfing trip around the world.” A couple, Rômulo Wolff, 34, and Mirella Rabelo, 32, have left behind good jobs, their salaries and stressful lives in São Paulo, Brazil to travel around the world…
Ugg Picks Super Model, DJ to Star in Winter 2015 Campaign
The Ugg brand, a division of Deckers Brands, announced the debut of its Winter 2015 “This Is Ugg” brand marketing campaign starring supermodel Chrissy Teigen and…
Eddie Bauer Collaborates with Stylist Ilaria Urbinati on Fall 2015 Collaboration
Eddie Bauer is partnering with renowned celebrity stylist Ilaria Urbinati on a limited-edition 28-piece menswear collection set to debut in the Fall of 2015…
Spalding Appoints Marketing Director
Spalding named Kenyatta Bynoe senior director of marketing. Bynoe replaces Wendy Unger-Moore who has taken a position overseas with Fruit of the Loom, parent company of Russell Brands, LLC, the owner of the Spalding(R) brand…
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