Smartwool noted that it has broken into the top 50 sportswear and apparel brands in the United States as ranked by the 2014 edition of The SportsOneSource Group's Brand Strength Report…
Year: 2014
CurrexSole Selects Snowden and Co. as West Coast Sales Agency
CurrexSole, Europe’s leading athletic insole brand, has named Snowden and Co. to spearhead its launch in California, Nevada, Arizona and Hawaii…
Nike Golf Adds No. 1-Ranked Amateur
Nike Golf announced that former Stanford athlete and No.1-ranked amateur in the world Patrick Rodgers has joined the brand, signing a multi-year agreement to represent the Swoosh head-to-toe…
Nike Unveils Proprietary Digital Ink Printing Process
Nike has introduced the Nike Elite Digital Ink printing process, a proprietary system of creating socks “that are as vibrant as the sneakers they are paired with.”…
Labor Shortages Hinder Compliance at Chinese Footwear Factories
Labor shortages in China continue to hinder social compliance efforts at footwear factories, according to the Footwear Distributors and Retailers of America's fifth annual survey of factories…
Adidas Outdoor Signs on as Adventure NYC Sponsor
Adidas Outdoor is sponsoring Adventures NYC, which draws about 30,000 people to Central Park in New York City every summer to experience outdoor activities such as rock climbing, kayaking, stand-up paddling and slacklining….
Trade Groups Say Proposed Prop 65 Changes Might Make Matters Worse
Trade groups representing apparel, footwear and travel goods manufacturers say proposed changes to the California Safe Drinking Water and Toxic Enforcement Act of 1986 that were supposed to reduce frivolous “shake-down” lawsuits could have the
Osage County Guns Hires New Marketing Manager
Osage County Guns announces the hiring of Kevin Creighton as its new marketing Manager…
Battenfeld Announces Key Management Promotions
Battenfeld Technologies has announced two key promotions in its senior management team…
Crow Shooting Supply Adds Beretta Lines
Crow Shooting Supply announces it has added the full line of Beretta firearms, including Sako and Tikka rifles, to its list of wholesale firearms…
Push Adds Two to Board, Prepare to Ship Fitness Band
Push, a Toronto company that plans to begin shipping a fitness tracker this summer, named a banker and a media executive to its board of directors…
Hawk Opens New Headquarters in Michigan
Hawk, introduced in early 2014, is a new brand of hunting gear and equipment and is now housed in a new location…
Registration Opens for Outdoor Retailer Ragnar Relay Race
Ragnar Relay Events and Outdoor Retailer (OR) have teamed up to stage a Relay Challenge in support of the Outdoor Industries Women’s Coalition (OIWC). The event slated for Friday, Aug. 8 is a 9-mile relay race held on day three of the Outdoor Retail
USA-Ghana Nets ESPN Highest Ever Overnight Rating
Nearly 16 million people in the U.S. watched the country’s World Cup opener on TV. The Nielsen company says 11.1 million people who saw the U.S. beat Ghana, 2-1 on Monday on ESPN represented that network’s biggest audience for a soccer match..
Thule Prepares to Sell Tow-Bar Business
Thule Group's board of directors has hired London-based Rothschild to help spin off its profitable, $122-million-a- year, tow-bar business as it continues to refocus the Swedish company on the sports and outdoor sector…
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