Fanatics, Inc. hired Chris Orton as chief marketing and revenue officer. Reporting directly to CEO Doug Mack, Orton will be responsible for the strategy and execution of Fanatics’ marketing efforts across the company’s own sites and its networ
Year: 2014
Academy Sports to Open Second Store in Columbia, SC
Academy Sports + Outdoors will add a second store in Columbia, SC in July 2014 and has renewed its multi-year partnership with the Univ. of South Carolina. The new 72,000 square foot store…
Vantage Apparel Lands PGA of America Deal
Vantage Apparel, a New Jersey-based manufacturer and decorator of logo apparel, has been chosen by PGA of America as an apparel supplier and the exclusive embroiderer for its Member Merchandise Program…
G-III Apparel Commences Public Offering of 1.5MM Shares
G-III Apparel Group, Ltd. plans to sell 1.5 million shares of its common stock in an underwritten public offering…
Point 3 Basketball Appoints VP, Marketing
Point 3 Basketball hired Mikko Simon as the brand’s new vice president of marketing.
USA-Portugal Ties Record for Soccer Viewership
The U.S.-Portugal game, which that ended in a 2-2 draw, drew 18.2 million viewers for ESPN and another 6.5 million on Univision drew 6.5 million. That means 24.7 million on average tuned into USA-Portugal, tying the record for most watched soccer game in
Pentland Group’s FY Revenues Climb 10 Percent
Pentland Group plc reported revenues rose 10 percent in the year ended Dec. 31, fueled by record revenues from Speedo, Lacoste Chaussures and Ted Baker footwear. The gains were also helped by a robust performance at JD Sports Fashion, the UK based retaile
NSSF Weighs in on Supreme Court “Stray Purchases” Decision
The U.S. Supreme Court’s recent ruling has resulted in confusion among federal firearm licensees (FFLs) relating to straw purchases and gift purchases of firearms…
Director of US Military Exchanges Proposes Opening Membership to More Veterans
The director of the Army & Air Force Exchange (A&AFE) has proposed all honorably discharged U.S. veterans be allowed to shop at its online stores, which sell a variety of athletic and outdoor brands at discounted prices, according to a report by the Assoc
Weatherby Hires New Director of Marketing
ustin Moore is the new Weatherby Director of Marketing…
Bass Pro Shops to Open Store at Fishers Ridge in Victor, N.Y.
Bass Pro Shops plans to open its first large format store in the Empire State…
Winter Olympics Boost Q1 Ad Spending
The Winter Olympics boosted ad spending in the first quarter by $600 million, according to data released by Kantar Media. The firm estimates that total advertising expenditures increased 5.7 percent in the first quarter of 2014 to $34.9 billion…
Score of Brands to Exhibit at SIA Media Event in NYC
Twenty-two snow sports brands and non-profit organizations will exhibit at the 8th annual SIA Summer Snowdown media-only showroom happening in New York City July 16.
Mountain Hardwear Adds PLM for Sportswear, Women’s Design Manager
Mountain Hardwear has hired Jennifer Zollars as senior product line manager of sportswear and Karie Carter as women’s design manager.
Foot Locker Ad Stars NBA Draft Prospect Dante Exum
Foot Locker, Inc. launched on YouTube a series of five new commercials with Adidas featuring NBA Draft prospect Dante Exum of Australia…
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