Aimpoint Announces Charter Dealer Program

Aimpoint has formed a Charter Dealer program to support sales of their products to the Hunting Market in North America. The company said the program is designed to offer limited access to certain Aimpoint sporting products, allowing the company to focus t

Petzal Wins POMA’s Grits Gresham Award

The Professional Outdoor Media Association (POMA) and the National Shooting Sports Foundation (NSSF) honored veteran journalist Dave Petzal during the State of the Industry Dinner at the Shooting Hunting Outdoor Trade (SHOT) Show. Petzal, of Bedford, NY,

Skate Show Comes to Banff National Park

Elemental-The Show at Lake Louise will be making its world premiere on the frozen shores of Lake Louise this March with a Canadian and international cast of professional figure skaters…

Cannondale Restructures Marketing and Product Development

Cannondale Bicycles announced a major reorganization of its global marketing and product development operations. The company has created one central group that will oversee the entire product lifecycle – from development, to manufacturing, to marketing. P

Hincapie Sportswear Hires Northwest Reps

Hincapie Sportswear (Hincapie), manufacturer of clothing for the performance cyclist, has hired the Moss Bay Group (MBG) as retail sales representatives for the brand in the Northwest. Effective immediately, MBG will represent Hincapie for retail cycling

True Temper Partners with AJGA

True Temper has signed on as sponsor of the American Junior Golf Association, organization dedicated to the overall growth and development of young men and women who aspire to earn college golf scholarships through competitive junior golf. True Temper sig

Cybex Names Chief Marketing Officer

Cybex International, Inc. appointed Larry Gulko as its chief marketing officer. Gulko has worked with a broad range of high-profile brands including Johnson & Johnson, Reebok, Gillette, PGA of America, Kodak, Siemens, and LPGA, among others…

Intrawest to Face Auction

Intrawest ULC, the owner of British Columbia’s celebrated Whistler-Blackcomb ski resort as well as a popular resort in Mont Tremblant, has been put on the auction block less than a month before it is slated to host the 2010 Olympic and Paralympic Ga