SGB Update Sports & Fitness
YogaWorks Opens D.C. Studio
YogaWorks, the rapidly growing yoga and fitness studio, opened its first studio in Washington D.C.
Beachbody Fitness Branches Into Apparel, Footwear
Beachbody, a provider of in-home and gym-based fitness programs, including P90X, 21 Day Fix and Insanity, appointed of Global Brand Partners Pte. Ltd. as its global licensee for footwear and apparel.
Athletic Dealers of America Adds KM Sports
KM Sports of Pewaukee, WD has decided to join the Athletic Dealers of America. KM Sports has been in business since 1972, serving athletes and teams in the greater Milwaukee area.
SFIA ‘Start-Up Challenge’ Deadline Extended
The Sports & Fitness Industry Association (SFIA) has extended its submissions deadline for the inaugural ‘Start-Up Challenge’, which will take place at the 2016 SFIA Industry Leaders Summit (ILS) in Denver, CO, September 14-15, 2016.
Body Labs: Returns of Online Apparel and Footwear Sapping Retail Profits
Body Labs estimated that up to a quarter of apparel and footwear acquired online in the United States last year was returned due to sizing issues.
Lululemon Founder Criticizes Board, Calls For Changes
In an open letter to shareholders released Wednesday, Lululemon Athletica Inc founder Chip Wilson criticized the retailer’s board, calling for annual election of the entire board to make directors more accountable for the company’s performance.
Textile Exchange Refutes PETA Claims
The Textile Exchange said a video published last week by PETA showing Chinese farmers live plucking geese for down was not filmed at farms certified to the Responsible Down Standard embraced by many outdoor brands.
Aeropostale Gains Star Athletes for Back-to-school Denim Campaign
Aeropostale Inc., a specialty retailer of casual apparel for young women and men, entered a partnership with Olympic Gold Medalist Aly Raisman and U.S. Men’s Soccer Star DeAndre Yedlin for its 2016 back-to-school denim campaign.
Study Highlights ‘Emotional Labor’ Required of Student-athletes
A recent study from North Carolina State University exposed the “emotional labor” required of collegiate student-athletes, which can leave student-athletes feeling powerless, frustrated and nervous. The study calls on universities to better prepare their student-athletes with communication skills they can use to address the challenges of emotional labor.
Women’s Sports Foundation Reports Grave Gender Bias in Coaching
The Women’s Sports Foundation released a report confirming that female coaches of women’s sports currently face limitations in pay and professional advancement in the workplace, and furthermore that the trend shows no signs of improvement.
GracedByGrit Hosts Santa Barbara Pop-up Shop
GracedByGrit, a San Diego, CA-based woman’s activewear brand, is hosting its second pop-up shop in Santa Barbara. The shop will be open for three consecutive weekends.
Maui Jim Named Official Sponsor of Independent Marathon Network
USA Today Sports and Maui Jim joined a partnership around the USA Today Sports Active Alliance – a network of independent marathons in the U.S.
Oiselle Names New Director of Marketing
Oiselle, an athletic apparel company dedicated exclusively to the needs of women, hired Megan Mackenzie Murray as its director of marketing. Murray joins Founder and CEO Sally Bergesen, and President Atsuko Tamura, in designing the customer experience and leading multi-channel strategic growth. Murray joins Oiselle after a career in marketing, most recently as Associate Director […]
NBA and Under Armour Partner to Launch NBA Fit App
The NBA launched its first fitness app, in partnership with Under Armour.
Denver Broncos Seek to End Sports Authority Sponsorship
The Denver Broncos is seeking to sever its sponsorship agreement with Sports Authority, which is in the process of liquidating
