SGB Update Sports & Fitness
Fitbit v. Jawbone Rival Grows with Patent Case Dismissal
Fitbit, the Kleenex of the fitness tracking industry, went after Jawbone last year in a case relating to three patents (portable monitoring, wearable heart-rate monitor and a system where a motion detector monitors physical activity), which were dismissed as invalid by U.S. International Trade Commission Judge Thomas Pender.
Adidas Adds Swimmings’ Proud & Willis to its Roster
Adidas welcomed swimmers Benjamin Proud and Andrew Willis to its team.
EasyPose Set to Become the ClassPass of Yoga
Easypose will expand its on-demand yoga instruction service that allows people to book certified yoga instructors to their home, office or hotel via the Easypose web-site and app, in a move that might make yoga booking a mobile affair.
Tracksmith Blends Run & Swim Technology
Tracksmith, the budding run apparel brand, released a line of swim-friendly running bottoms designed to perform both as a run and swim trunk.
Trending: Outdoor & Fitness Dating Apps
The trend of fitness-matching apps hasn’t lost steam yet. LuvByrd launched its version of Tinder-meets-active-lifestyle compatibility matching in a new tool that helps “adventurous” singles across the country find a mate with similar outdoor interests.
Skirt Sports ‘Sewing Room’ Includes Consumer in Design Process
Skirt Sports launched “The Sewing Room,” an interactive crowd design section of its website with a goal of including customers and fans in the product ideation and creation process.
Wilson Sporting Goods Co-designs Racket with Tennis Star Federer
Wilson Sporting Goods Co. and long-time Wilson Advisory Staff Member and tennis icon Roger Federer, unveiled a co-designed Pro Staff RF 97 Autograph racket— the result of an 18-month collaborative process between Federer and Wilson Labs.
The 49ers Host Fitness ‘Rush’ Event at Levi’s Stadium
Levi’s Stadium and the San Francisco 49ers SAP Performance Facility will host the third annual 49ers Rush and fitness expo on October 29-30.
OIWC Honors Energybits as a Top Woman-led Sports Co.
The Outdoor Industry Women’s Coalition awarded Boston-based Energybits a coveted spot in Pitchfest, a startup competition for women-led sports companies.
Addaday and Ragnar Roll Out Multi-year Partnership
Addaday, a massage and recovery tool brand in run specialty, secured a partnership with the Ragnar relay series in the U.S. as the official massage & recovery tool partner.
Injinji Top Choice Among Western States 100 Finishers
Among the 94 percent of Western States 100 participants, 29.3 percent of finishers wore Injinji socks.
Zalando Estimates Second Quarter Sales Reached $1 Billion
Zalando SE, which has emerged as a leading online fashion retailer across Western Europe, released preliminary figures showing its revenues grew 24 to 26 percent to €909-924 million in the second quarter.
Report: Sports Authority Accelerates Store Closings
Sports Authority is looking to liquidate and close the majority of its stores by the close of July instead of by the end of August, according to a report in the Wall Street Journal.
Dick’s SG to Open 650,000-Square-Foot DC in Upstate New York
Dick’s Sporting Goodswill invest $100 million to build a regional distribution facility at the Broome County Corporate Park in the Town of Conklin, NY. The news was announced by New York Governor Andrew M. Cuomo
Differential Brands Group Acquires Swims Brand
Differential Brands Group Inc. completed the acquisition of Swims AS, a Scandinavian lifestyle brand best known for its range of fashion-forward, water-resistant footwear and sportswear.
