SGB Update Sports & Fitness
United Soccer League Names VP Of Marketing And Communications
The United Soccer League (USL), a fast-growing professional soccer league with teams in 19 states and three Canadian provinces, named Leonardo Santiago as vice president of marketing and communications.
Marmot Names New Director Of Brand
Patrice Christensen, who comes from VF Corp.’s Lucy brand, effectively replaces the brand’s longtime marketing director Tom Fritz whose position, among others, was cut in May.
Skateboarding’s New Age Renaissance
Thanks to inclusion in the 2020 Olympics, diversified styles and celebrity appeal, skating is poised for a category comeback.
CorePower Yoga Founder Passes Away
CorePower Yoga, a popular chain of yoga facilities around the U.S. founded in Denver, CO, issued that its Founder Trevor Tice passed away on December 12, 2016.
Saxx Underwear Nets Investment From Brentwood Associates
In partnership with Brentwood, Saxx will seek to broaden its product portfolio, enhance its digital presence and expand its international distribution.
Garmin Extends Share Repurchase Program
There is currently $80.4 million remaining for share repurchases under the current $300 million program.
Supreme Court Won’t Review NFL Concussion Settlement
Players who already have been diagnosed with Lou Gehrig’s disease, Parkinson’s, Alzheimer’s or dementia could begin receiving payments for as much as as much as $5 million as part of the estimated $1 billion settlement in 90 to 120 days.
Georgetown Students End Standoff Over Nike
Georgetown students ended a nearly 35-hour sit-in that protest against Nike after the university accepted their conditions that included third-party inspections of Nike’s contractor factories overseas.
Nike Expands Metcon (Aka CrossFit) Reach
Nike first introduced the Metcon training shoe three years ago, made for the intended use of cross training, or in other words, CrossFit.
Smith & Wesson Stockholders Approve Name Change
“We believe that American Outdoor Brands Corporation is a name that truly represents our broad and growing array of brands and businesses in the shooting, hunting and rugged outdoor enthusiast markets.”
Nike Skateboarding Taps Koston And Mariano’s Numbers Brand
Nike SB looked to skaters Eric Koston and Guy Mariano, who recently launched their own brand Numbers, for a December collaboration.
FA, Nike Lock Down Contract Through 2030
The 12-year deal will continue to see the swoosh design and supply apparel to all 24 England teams based at St. George’s Park.
Academy Sports Partners With Houston School District
Academy Sports gains exclusive naming rights to the school district’s Student Activities Complex, home to Jack Rhodes Memorial Stadium, as part of a new ten-year deal.
24 Hour Fitness Opens In Kissimmee, FL
The new, 40,000-square-foot club features a modern design and open-floor plan.
Gold’s Gym Projects 47 New Doors In 2017
Fueled by a growing demand for fitness, an influx of new franchise partners and the global recognition of the heritage gym brand, the company opened 66 new locations around the world in 2016.
