SGB Update Sports & Fitness
Hyperice Study Finds Positive Influence Of Local Muscle Vibration
Hyperice, the maker of foam rollers and other recovery accessories, released a study that shows up to a 40 percent increase in range of motion when applying vibration during foam rolling.
Fleet Feet To Open Store In Poughkeepsie, NY
Kim Caruso, a lifetime resident of New York and graduate of Marist College, owns the store, which opened May 18 in The Shoppes at South Hills at 1895 South Road.
Kevin Plank Inducted Into NSGA Hall Of Fame
On May 23, Under Armour founder and CEO, Kevin Plank, was inducted into the Sporting Goods Industry Hall of Fame.
Jack Nicklaus Apparel Signs Willy Wilcox
PGA Tour professional Willy Wilcox has been named brand ambassador for Jack Nicklaus Apparel’s Nicklaus Collection.
Nike Signs Mega-Deal With Odell Beckham Jr.
Nike Inc. reportedly agreed to pay the New York Giants wide receiver $29 million over the next five years in what’s believed to be the largest footwear deal with an NFL player. A bidding war with Adidas boosted the deal’s price.
Gym Source Names Director Of Commercial Sales
Dean Bowrosen will work closely with Bill Kemnitzer, Gym Source’s VP of commercial sales, to increase sales to fitness clubs, hotels, multi-housing and other commercial facilities.
Strava Reaches One Billion Shared Activities
“We’re excited to celebrate this milestone in our community’s growth in recognition of the inspiration that these one billion activities have created for Strava athletes around the world,” said incoming Strava CEO James Quarles.
Jack Buckner To Step Down As CEO Of British Triathlon
Having taken up the BTF role in May 2014, Buckner will move to British Swimming as a replacement for David Sparkes.
Puma Partners With Right To Play
As part of this cooperation, Puma has donated 9,000 footballs for Right To Play programs in nine countries including Ghana, Pakistan and Thailand.
361 Degrees USA Growing Momentum In Q1
The U.S. arm of the publicly-traded Chinese footwear and apparel giant said it plans to increase its marketing spend by 50 percent in 2017 with a focus on both trade and consumer media.
Darn Tough Vermont Debuts Pro Ambassador Program
Joining Team DTV are Allie Rood, Brooke Froelich, Coree Woltering, Eric Sensemen, Fawn Dorr, Jeremy Wolf, Josh Ferenc, Megan McJames, Neely Fortune, Noah Tautfest, Ralph Kucharek, Sasha Yakovleff, Stevie Anna, Vasu Sojitra and Zeb Blais.
Lacoste Teams Up With Novak Djokovic
For Djokovic, the brand has developed an eponymous clothing line specially designed to kit out the champion during the Grand Slam tournaments as well as dress him for other tournaments throughout the season.
Argonne Capital Group Acquires 12 Planet Fitness Clubs
The acquisition more than doubles the footprint of the company, which will now operate 23 clubs in Pennsylvania, Delaware, North Carolina and South Carolina.
Schutt Sports Files Patent Lawsuit Against Riddell
The Schutt complaint identifies Riddell’s SpeedFlex, Revolution Speed, Revolution Speed Classic, 360, Revolution IQ, Foundation, Revolution Edge, Revolution Attack, Revolution Attack-I, Attack, Victor-I and Victor helmet models as infringing Schutt’s patents.
Under Armour Featured As A LinkedIn Top Company
Under Armour ranked 16 on LinkedIn’s list of the 50 top companies to work for. Fitbit landed at 32 and Amazon was second.
