SGB Update Sports & Fitness

PGA Tour Superstore Expands Presence In Orlando
PGA Tour Superstore, the leading golf and tennis retailer, announced its expansion in the Orlando region with the Grand Opening of its Altamonte Springs store on February 24.

Oofos Appoints President
Oofos, the leader in recovery footwear, announced that Steve Gallo has been named president. Gallo most recently served as general manager of the sports license division at Adidas Group.
OrthoLite’ CEO Joins Two Ten Footwear Foundation’s Board
OrthoLite, the leading provider of insoles, announced the appointment of Glenn Barrett, chairman and chief executive officer to the Two Ten Footwear Foundation’s board of directors.

Garmin Reports Solid Fiscal 2017 Revenue and Operating Income Growth
Garmin Ltd. reported pro-forma earnings in the fourth quarter ended December 31 rose 9 percent. Sales grew 3 percent, led by gains of 24 percent in Marine, 16 percent in Outdoor and 11 percent in Aviation.

WSS Delivers All-Star Weekend Experiences Into The Heart Of Los Angeles
WSS, a neighborhood-based footwear and apparel retailer, celebrated the return of NBA All-Star Weekend to Los Angeles, with experiences that everyone could enjoy. February 15th through 18th, the retailer engaged in local and basketball communities across Los Angeles County.

Adidas Golf Renamed As Official Uniform Provider Of USA Golf
Adidas announced that it will be the Official Uniform Provider of USA Golf for the 2020 Olympic Games.
Yakima Partners With QBP As Exclusive US Bike Distributor
Yakima Products, Inc., a leader in vehicle racks and cargo solutions, has formed an exclusive partnership with Quality Bicycle Products (QBP), naming them as the brand’s specialty bike dealers’ US distributor.

LiveWell 360 Launches Brand Ambassador Program
LiveWell 360, the maker of premium gym and fitness bags based in Fredericksburg, VA, has launched its Brand Ambassador program.
Polygiene Appoints New Directors of Commercial Operations In Europe And North America
Polygiene appointed Chiara Galimberti as director of commercial operations in Europe and Hans Bergman as director of commercial operations in North America to strengthen the sales activities in these key regions.
Gap Inc. Announces Departure Of Gap Brand President
Gap Inc. announced that Jeff Kirwan, president and CEO of Gap brand, will leave the company.

W. L. Gore Expands Silicon Valley Complex
W. L. Gore & Associates recently unveiled its expansion in Silicon Valley with an 11,000-square-foot co-innovation space and lab.
USA Triathlon Expands Partnership With 2XU To Include Cycling Apparel
USA Triathlon announced it is expanding its partnership with 2XU, the endurance sports apparel company, to include cycling apparel through 2021. 2XU has served as the organization’s exclusive compression wear partner and an official training apparel partner since 2015.

Asos Launching First Activewear Line
Asos.com, the British online fashion and beauty store, is launching its first activewear line.

New Balance To Sponsor North Melbourne
North Melbourne has welcomed New Balance as an official partner for the 2018 season.

Adidas’ 747 Warehouse St. Features Pharrell Williams And Alexander Wang
This weekend, Adidas rolled out an epic line-up of events including musical performances, celebrity appearances and limited edition sneaker drops during the Adidas 747 Warehouse St. two-day festival celebrating basketball culture in downtown Los Angeles.