SGB Update Sports & Fitness

Starter To Sponsor Alliance Of American Football

Starter has signed as as the official on-field apparel and game-day uniform supplier to the Alliance of American Football when the alliance debuts in February 2019 as part of a multi-year deal with G-III by Carl Banks.

U.S. Polo Assn. To Outfit USA Team For Westchester Cup

USPA Global Licensing Inc. (USPAGL), the official licensing arm and national broadcaster of the United States Polo Association (USPA), announced that U.S. Polo Assn. will be the official apparel outfitter for the USA team as they compete against England in the 2018 Westchester Cup.

Luxottica Group Q2 Sales Improve

Luxottica Group S.p.A. reported net sales accelerated in the second quarter, growing by 1.4 percent at a currency-neutral basis. The results were driven by the strong performance of the Retail division and e-commerce platforms as well as solid growth in North America and Asia-Pacific.

Varsity Brands’ Debt Ratings Lowered

Moody’s lowered the debt ratings of Varsity Brands largely due to the company’s planned upsizing of existing debt outstandings and the associated increase in financial risk in connection with a pending LBO by Bain Capital.

Brooks Running Releases New FastTrack Mobile Application

The Brooks FastTrack mobile application acts as a one-stop-shop for retailers to manage orders, check inventory and drop-ship directly to customers both inside and outside the physical retail store directly from a smartphone.

Rack Room Shoes Announces Real Teacher Of The Year Contest

Rack Room Shoes launched the company’s Real Teacher of the Year Contest, which will award five winning teachers a computer lab grant valued at $10,000 to be used towards technological upgrades at their respective schools. Additionally, each winning teacher will receive Free Shoes for a Year.

Skechers Q2 Earnings Slump 24 Percent

Skechers USA Inc. reported earnings sunk 23.9 percent in the second quarter ended June 30, to $45.3 million, or 29 cents a share, falling short of the company’s guidance. Sales rose 10.6 percent to $1.13 billion.

Speedo USA Signs Caeleb Dressel

Speedo USA, a division of PVH Corp., announced that two-time Olympic gold medalist, seven-time FINA World Championships gold medalist and competitive swimming phenom Caeleb Dressel has joined Team Speedo USA, marking his first endorsement since becoming a professional swimmer earlier this year.

Amazon Prime Day 2018 Manages Another Record

Amazon said that sales across its Prime Day event surpassed Cyber Monday, Black Friday and the previous Prime Day, when comparing 36-hour periods, making this once again the biggest shopping event in Amazon history.