SGB Update Sports & Fitness
Guspro Secures Mylec Licensing/Distribution In Canada
Guspro Inc., based in Chatham, Ontario, secured a long term licensing and distribution agreement for the Mylec brand of street and ball hockey products in Canada.
NormaTec Designated As An Official Supplier Of USA Softball
USA Softball announced that NormaTec, a leader in compression recovery technology for athletes, has signed on as an official supplier of USA Softball through February, 2021.
Decathlon To Open Ottawa Location
Decathlon will open a store in Ottawa in the fall for its fourth location in Canada, according to retail-insider.com.
Dick’s Announces The Grand Opening Of Three New Stores In May
Dick’s Sporting Goods will be opening two new Dick’s Sporting Goods stores and one new Golf Galaxy store in May.
Brooks Running Opens Distribution Center In Indiana
Brooks Running Company announced the opening of a distribution center to support faster delivery. Based in Whitestown, IN, the facility serves as the Brooks North American distribution center and will employ more than 130 people by 2023.
Adidas’ Q1 Earnings Climb 17 Percent
Adidas reported a 17 percent rise in first-quarter net profit as double-digit growth in China compensated for weakness in Europe and North America. E-commerce revenue gained 40 percent

K-Swiss Sold To Xtep International
China-based sports brand Xtep International Holdings Ltd announced plans to acquire E-Land Footwear USA Holdings Inc., the parent of K-Swiss, for $260 million in an all-cash deal, according to Reuters.

Under Armour Swings to Profit, Boosts 2019 Outlook
Under Armour Inc reported stronger-than-expected first quarter earnings while boosting its full-year earnings guidance, as solid overseas demand offset a fall in North American sales.
Champion Drives HanesBrands’ Q1 Gains
HanesBrands Inc. reported net sales in the first quarter increased 8 percent on strength of 10 percent constant-currency organic growth, including global Champion constant-currency sales growth of 75 percent.
Gildan Activewear’s Q1 Earnings Plunge
Gildan Activewear reported net earnings dropped 66.6 percent in the first quarter on a decline of 3.6 percent in revenues. The company said results were in line with expectations and it maintained its adjusted earnings guidance for the year.
Fitbit’s Q1 Revenues Advance 10 Percent
Fitbit Inc. slightly narrowed its loss in the first quarter to $38.1 million from $41 million a year ago as sales gained 9.7 percent. Sales were in line and the adjusted loss was slightly better than guidance.

Adidas Partners With Little League Baseball And Softball
Little League Baseball & Softball and Adidas announced a multi-year partnership in which the Portland, OR-based company will be Official Sponsor & Supplier of uniform, footwear & coaches apparel. Adidas replaces Russell Athletic.

Life Fitness Launches Digital Advertising Platform
Life Fitness, the maker of commercial fitness equipment, announced the launch of Life Fitness Media, its first venture in creating an innovative digital advertising platform. This offering will leverage its large installed base of cardio equipment to deliver unique forms of content to users of Life Fitness equipment.
Mindbody Promotes Josh McCarter To President
Mindbody, the technology platform for the wellness industry, announced the promotion of Josh McCarter to president.
Vicis Partners With Bronxville High School
Bronxville High School announced it will offer its varsity football players the Vicis Zero1 helmet for the 2019 football season.