SGB Update Sports & Fitness

Lowrance Responds to Johnson Outdoor’s Lawsuit

Lowrance re-affirmed that the LSS-1 StructureScan sonar imaging module option – compatible with HDS fishfinder/chartplotter multifunction displays – will continue to be sold, distributed and fully supported worldwide. The announcement is a direct response

Acushnet Sales Buoy Fortune Brands Q4 Results

Fortune Brands, Inc, reported double-digit sales increases for Titleist golf balls and FootJoy shoes, along with strong growth in Asia, helped its golf brands outperform the market in the fourth quarter…

Thorlo Supports Haitian Relief Efforts

Thorlo donated 6,000 pair of their best-selling Experia Brand socks will be made through Soles4Souls to aid Haitian relief efforts…

Denver to Host National Youth Winter Sports Summit

On Saturday, Jan. 30, member organizations of the Recreation Outdoor Initiative (ROI) movement, sponsored by SIA, will host the first National Youth Summit in Denver. Member organizations, which have worked to ensure 50,000 youth are involved in winter s

Blademaster Continues Olympic Sponsorship

Blademaster, the skate care company based in Chatham, Ontario, has been named the official supplier to Hockey Canada. The company has sponsored the team since 2001. Blademaster is also the exclusive supplier to Team USA…

Fila Enters Sock License

Fila has entered into a multi-year licensing agreement with PS Brands, LLC for the design and distribution of socks in the United States…

Eastbay and SportsSignup Create Fundraising Website

Eastbay and SportsSignup have partnered to create an all-in-one sports fundraising and online registration service. The new service, called MySportsStore – Powered by Eastbay, allows sports organizations to become their own retail merchants and provides t

Spyder Names European Merchandiser

Fashion and outerwear industry veteran Loredana Venturi has been named Spyder's European Merchandiser. Her responsibility is to identify and articulate trends in fashion, price points, brands and retailers throughout Europe and communicate her findin

Mountain Khakis to Sponsor GamJams Cat 3 Cup

Mountain Khakis announced their title sponsorship of the 2010 GamJams Cat 3 Cup bicycle racing series. The 20-race series in the Mid-Atlantic region starts in March…

New Balance Signs Endorsement Deal with Olympian

New Balance Athletic Shoe Inc. signed Jenny Barringer, who competed for the United States in the 3,000-meter steeplechase race at the 2008 Beijing Summer Olympics, to a multi-year endorsement deal…

Hanesbrands Contractors in Haiti Up and Running

Hanesbrands Inc. reported that production has resumed at its Haitian contract sewing operations affected by the Jan. 12 earthquake, putting hundreds of employees back to work as the country tries to rebuild its economy. The company said the earthquake wou

Black Diamond Reporting Signs of Strength in Early 2010

Black Diamond Equipment Ltd. said the new year has gotten off to a strong start with solid sell through of its skis and boots. The company said it has added a new grassroots marketing director and athelets, has launched multilinqual versions of its Web si