SGB Update

WFSGI Hires Bicycle and PR Manager

The World Federation of the Sporting Goods Industry (WFSGI) has hired Florian Dammer as bicycle manager and Simone Ramsauer as new PR manager…

Adams Golf Announces Litigation Settlement With Zurich

Adams Golf, Inc. has settled its lawsuit against Zurich American Insurance Company (ZAIC) alleging, among other things, that ZAIC wrongfully declined coverage to Adams Golf concerning the class action lawsuit arising out of the company's initial publ

Quiksilver Sales Rose 10 Percent in Fourth Quarter

Quiksilver, Inc., which also owns DC Shoes and Roxy as well as the Quiksilver brand, saw revenues grew 10 percent to $545.2 million for the fourth fiscal quarter ended Oct. 31, or 6 percent in constant currency. Same-store sales in its Americas region wer

Redington to Advertise with Fishound.com

Fishhound.com, the web's most comprehensive provider of real-time fishing reports, has announced a new partnership with Redington – a manufacturer of high quality, affordable fly-fishing rods, reels, waders, accessories and apparel. The partnership w

Brooks Brings Back Brooks PR Invitational

Brooks Sports announced it will bring the speediest high school runners to Seattle for the second annual Brooks PR Invitational. Taking place on Feb. 26, 2012, the invite-only event gives students the opportunity to test their speed against the best of th

Big 5 to Sponsor Honda LA Marathon

Big 5 Sporting Goods is aligning with the Honda LA Marathon as the event's official sporting goods retailer and title sponsor of the “LA Big 5K,” the popular race held the day before the marathon…

Zappos.com Launches Digital Ipad Lifestyle Magazine

Zappos.com announced the launch of Zappos Now (“ZN”), a monthly digital lifestyle magazine for the iPad mobile device that will feature editorial-style content on the hottest fashion trends and allow users to shop directly from the app…

Jockey Bets $1 Million on Tim Tebow Super Bowl Win

Jockey International, Inc. launched the Jockey $1 Million “Super” Challenge sweepstakes, betting that pro quarterback and Jockey spokesman, Tim Tebow and his team, the Denver Broncos, will win the Super Bowl on Feb. 5, 2012…

Netpulse Acquires Virtual Active

Netpulse, Inc., the provider of personalized interactive media for fitness centers and active lifestyle consumers, announced the acquisition of Virtual Active, a San Francisco-based media company that produces exercise-focused, virtual reality products. A

Bemis Associates Appoints Director of Marketing

Bemis Associates Inc. appointed Tom Mendl as director of marketing for apparel and footwear. He joins Bemis with over 20 years of outdoor sports industry experience. Most recently Mendl served as the director of sales and marketing for Vibram China, where