Zappos.com announced the launch of Zappos Now (“ZN”), a monthly digital lifestyle magazine for the iPad mobile device that will feature editorial-style content on the hottest fashion trends and allow users to shop directly from the app. As a benefit for using the app, all purchases made through ZN will receive free next business day shipping, no minimum purchase required. Since launching on Dec. 8th, ZN is seeing the average user spend over 40 minutes reading the magazine.
ZN offers a visual, inspirational and engaging iPad Mobile Device shopping experience focused on the latest fashion and lifestyle trends. ZN also offers social sharing features that allow users to share the articles and products they view with others right from the app.
“We are excited about this opportunity to wow our customers with something really new and different,” said Will Young, Director of Zappos.com San Francisco. “I think people expecting this to be a shoe catalog will be pleasantly surprised to see it is actually an exclusive editorial fashion and lifestyle magazine.”
The inaugural issue of ZN is currently live on the AppStore ( http://itunes.apple.com/us/app/zappos-zn-magazine/id481888643?mt=8 ) and features a report on color trends, an interview with Zappos.com stylist Brooke Hyden, a feature on online fashion community LOOKBOOK.nu, as well as information on travel destinations, current style trends and a holiday gift guide.
To download the Zappos Now digital magazine app for iOS and find out more, visit http://zn.apps.zappos.com ; ZN is offered for free and will be updated monthly.
