SGB Update

PE Firm Makes First Move to Consolidate Pickleball Brands

Thirty-5 Capital, LLC created and launched United Pickleball Paddles, a subsidiary of its global pickleball investment sleeve, United Pickleball Properties, LLC, and rolled up three brands into the new company.

Asics and Ugg Top Key Movers in StockX Annual Report

Fueled by consumer’s growing obsession with mesh runners, StockX said Asics saw hockey stick growth in 2023, with trades increasing 239 percent and the brand moving from the #10 top-traded sneaker brand in 2022 to #5 in one year.

Jam Collective Adds Three to PR Team

Heather Villanueva is the new PR director, Logan Waddell joins the company as a PR account manager and Cassidy Oonk as the agency’s executive operations manager.

Dead Air Silencers Hires Senior Director of Product Development

Benjamin Bachmeier, a firearms industry veteran and former captain in the U.S. Army National Guard, has close to two decades of experience in the firearms, defense and aerospace industries in engineering, management, and leadership positions.

Lazydays Rebrands, Changes Stock Symbol

“We are the portal for our customers to experience that feeling of adventure, and our goal is to provide products and services to make adventure accessible for everyone.” —John North, CEO, Lazydays

GoPro to Acquire Forcite Helmet Systems

Through the acquisition, GoPro will work towards enhancing the performance and safety of motorcycle helmets with the long-term goal of tech-enabling other helmet categories.

Winmark Corp. Board Member to Exit

Mark Wilson informed Winmark that he will not stand for re-election to its Board of Directors at its next Annual Meeting of Shareholders in April 2024.

Golfzon Co. Ltd. Appoints CEO for Golfzon America

Sean Pyun joins Golfzon America after spending the last 16 years in various roles at the LPGA, including managing director of international business affairs and VP and managing director, LPGA Asia, before LPGA on all Asia-related business affairs as the chief business officer, Asia.