Mammut Names New CEO
Oliver Pabst has been named to replace Rolf Schmid as the CEO of Switzerland’s Mammut Sports Group by the board of directors of Conzzeta AG.
Safe Reflections Secures Color Reflective Patent
Safe Reflections received a new U.S. patent for its Brilliant Color Reflective line of colorized reflective materials, already being used for certain New Balance products.
Gu Energy Hires Operations & Sales Talent
GU Energy Labs hired four new staff members to bolster its Operations and Sales Teams.
Pure Barre Opens 400th Studio
Pure Barre, the largest barre studio concept in North America, is celebrating the opening of its 400th studio.
Nike Ranks as Most Intimate Apparel Brand
MBLM, the Brand Intimacy Agency, reported that Nike was the top most intimate brand in the apparel industry in its annual ranking for 2015. The remaining brands part of the top 10 are: Levi’s, Under Armour, Adidas, Louis Vuitton, H&M, Puma.
L.L.Bean Pledges $1 Million to Support Island Explorer Bus System
L.L.Bean is making a new commitment of $1 million to Friends of Acadia in support of the Acadia National Park’s Island Explorer bus system.
Cleveland Cavaliers Top NBA Team Sales for 2015/2016 Season
Unprecedented demand for Cleveland Cavaliers merchandise following the team’s NBA Finals 2016 win helped land them atop the most popular team merchandise list for the first time since January 2015,
Project EverGreen Aims to Grow Recreational Green Spaces for Kids
Project EverGreen is designating July 10-16, 2016 as National “Healthy Turf. Healthy Kids.” Awareness Week, to spotlight efforts to provide healthy, safe athletic and recreational green spaces for America’s children.
Sports Direct Profits Slide in Fiscal Year
Sports Direct reported underlying profit before taxes slumped 8.4 percent to £275.2 million in its year ended April 24 largely due to a hike in wages and slower sales in the second half of the year. Sales grew 2.5 percent to £2.9 billion.
Mission Partners With USRowing
Mission, the specialist in the thermoregulation category, is partnering with USRowing in support of the USRowing team at the 2016 Games in Rio de Janeiro.
GoPro Adds Board Member
GoPro appointed Lauren Zalaznick to its GoPro’s board of directors, effective immediately. An award-winning TV and entertainment luminary, Zalaznick.
Is Rowing Making a Comeback?
According to the Sports Facilities Advisory & Sports Facilities Management, rowing is on the rise again. The SFA and SFM noticed a significant number of athletes, young and old, who are recognizing the physical and mental health benefits of participating in the sport & culture.
First Look at Nike’s New (Advanced) Bra Collection
Nike is gearing up to release its updated bra collection, the Nike Pro Bra line, to be available online on July 11 and in retail locations on July 14.
Every Body Balance Studio Raises Money for Pan-Mass Challenge
Every Body Balance launched registration for the fitness studio’s Spin-a-thon and Yoga-a-thon to raise money for the Pan-Mass Challenge.
Full Swing and Alisports Aim to Grow Golf in China
Full Swing Golf and Alisports have entered a partnership to grow the game of golf in China, and will include integrated marketing and cross-promotional programs including he first Tiger Woods branded simulator.
