
Tracksmith Commissions Artists for U.S.-made Endurance Piece
Tracksmith, makers of performance running apparel with a stylistic throwback to heritage track and field looks, commissioned a handful of acclaimed artists to design unique prints for the Art of the Training Tee shirts, released this summer.
Human Fitness App Acquired By Mapbox
Human, which uses anonymized data to help people be more active and learn about their cities, joined open source company Mapbox.
Rock ‘n’ Roll Las Vegas Marathon Lands Snoop Dogg
Snoop Dogg will headline the 2016 Rock ‘n’ Roll Las Vegas Marathon & Half Marathon on November 13.
Mariners Partner with Russell Wilson’s Foundation
Russell Wilson’s philanthropic foundation, Why Not You, will join the Seattle Mariners for an event September 2 at Safeco Field.
Skullcandy Partners with Rock My World
Skullcandy, Inc. (SKUL), the lifestyle audio brand, partnered with Rock My World, Inc. to create RockMyRun.
Canfitpro Hosts World Fitness Expo in Toronto
The 2016 Canfitpro world fitness expo will gather fitness professionals and consumers in downtown Toronto for a four-day event, the largest fitness and wellness meeting in Canada. Canfitpro is an education provider in the Canadian fitness industry, with over 100,000 members including fitness professionals, health club operators, industry suppliers and fitness consumers. Global fitness/wellness experts […]
AllTrails Acquires EveryTrail
AllTrails, the online outdoor guide, acquired GPS-enabled publishing platform EveryTrail from TripAdvisor, who owned the company since 2011.
MSR Demand Fuels Remington Outdoor Growth
Sales grew 1.1 percent in the quarter ended June 26 as demand for its modern sporting rifles (MSR) more than offset lower sales of other guns, ammo and accessories.
Nike’s Final ‘Unlimited’ Film Features Amputee Kyle Maynard
Nike, Inc. (NYSE:NKE) unveiled the final film in its “Just Do It – Nike Unlimited Campaign,” titled “Unlimited Will.”

RECALL: 5,900 Xenith Helmets
Football helmet manufacturer Xenith recalled several helmet models because the helmet shell can crack, posing a risk of head injuries to football players.

Rocky Brands Restructuring Includes Layoffs
Rocky Brands, Inc. said August 17 that it is working with third-party advisors to restructure the company, including reducing expenses, reorganizing and refocusing its sales efforts, and increasing operating efficiencies.
Skullcandy Inc. Still in Play
Incipio LLC extended its offer to acquire the audio brand by two weeks Wednesday amid a lackluster response and news that a rival bid had come back to life.
New Era Takes Name of Buffalo Bill’s Field
New Era will take the marquee at the Buffalo Bill’s Orchard Park Stadium, as the formerly named Ralph Wilson Stadium is renamed New Era Field.

Fitness Trackers in Happy Meals?
Yep, you heard it right. The world’s biggest hamburger fast food chain, McDonald’s, is giving away a step tracker called Step-It to their little eaters, replacing the plastic-wrapped toy coveted by young consumers.

Yakima Deal Makes Zipcars Outdoor-Friendly
Yakima Products has inked a deal with the car-sharing network Zipcar to equip more than 150 Zipcars in 17 North American markets with outdoor recreation mounts.