SGB Update

No Bull Sports Launches For Female Athletes

No Bull Sports, a startup nonprofit organization dedicated to uniting and empowering young female athletes, launched on October 11, 2016 — National Day of the Girl.

European Outdoor Group Expands Team

The trade group, which opened its membership to retailers in 2014, has hired two retail consultants and added a sustainability project manager to its staff.

Cascade Designs Names Brand Directors

The former brand director at Platypus Hydration is taking on Therm-a-Rest, while a former project engineer with Yeti Cooler will take on Platypus, SealLine and PackTowl.