SGB Update

Mystery Ranch Hires Eastern Canada Sales Agency

The pack designer and manufacturer retained a new sales agency, led by Frédéric Simard, to represent its Mountain and Hunting divisions in Quebec, Ontario, Manitoba and the Maritimes.

Club Champion Signs David Leadbetter

The golf coach, who has guided players to 20 Major Championship titles and over 100 individual worldwide tournament victories, will join the company in advocating for the benefits of club fitting.

The Solace Of Winter Running

As camaraderie and warmth beckon from the fitness studio, we hit the snow running and remember the reasons to be a tribe of one.

Crosman Corp. Names Midwest And Great Lakes Rep

Ferguson-Keller Associates Inc. will work with Crosman’s multiple airgun categories under the Crosman and Benjamin lines, as well as its brands in airsoft, optics, outdoor accessories and archery gear under the CenterPoint Archery brand.

Rocky Brands Appoints Mike Brooks As CEO

Brooks previously served as chief executive officer of the company from August 1991 to July 2011 before being named interim chief executive officer on September 8.

VF Corp. Makes Commitment To Gender Parity

VF Corporation, in partnership with the Paradigm for Parity coalition, has made a commitment to achieving gender parity throughout its corporate leadership structure by 2030.

POC Names New CEO

Jonas Sjögren will take over as CEO of the ski and cycling helmet, eyewear, body armor and apparel manufacturer early next year.

Fitbox Secures Investment From Rebecca Minkoff

The partnership with the monthly activewear subscription box service and Minkoff came about when founder and app developer Gregory Lowe presented his startup on an episode of Project Runway: Fashion Startup to the show’s panel of judges, which included Minkoff.