G-Form Partners With Perfect Game
As a gear provider and title sponsor to Perfect Game, G-Form will take baseball protection to every level from youth baseball to the major leagues.
OtterBox Moves Into Coolers With Venture Line
The design is certified bear-resistant, can hold ice for up to 14 days and has been drop tested for durability.
Nuun Partners With Prudential RideLondon
Prudential RideLondon has a variety of cycling events geared to all athletes and abilities, combining the fun of a free family ride in central London with the excitement of watching the world’s best professional cyclists.
Adidas Re-Signs Real Madrid In Mega-Deal
Adidas has reportedly renewed its kit sponsorship with Real Madrid with a new new 10-year deal worth around £840 million.
Study: Fit Americans Would Still Work Out Regardless Of Health Benefits
Six of the 11 top reasons for working out are not physical: stress relief, relaxation, better quality of life in the future, improved mental state, desire to live longer and feeling healthier.
Amazon Partners With Tough Mudder
The agreement will include health, training and wellness content produced by Tough Mudder, an Amazon.com/ToughMudder storefront and on-site event presence at Tough Mudder’s North American events in 2017.
Performance Health Names Lindsey Vonn As TheraBand Ambassador
Performance Health signed Vonn as a brand ambassador for TheraBand, an elastic resistance, rehab and exercise product company that is part of the Performance Health family of brands.
REI To Relocate Englewood, CO Store
Outdoor co-op REI shared plans to relocate its Englewood, CO store to nearby Greenwood Village in the fall of 2017.
Sturm, Ruger’s Q1 Revenues Slide 3.3 Percent
The estimated unit sell-through of the company’s products from the independent distributors to retailers decreased 7 percent in the first quarter of 2017 from the comparable prior year period.
Nine West Holdings Retains Lazard
Nine West Holdings Inc. has retained Lazard as its investment banker to proactively evaluate a long-term capital structure solution for the company.
Coach To Acquire Kate Spade For $2.4 Billion
Coach Inc. signed a definitive agreement to acquire Kate Spade & Company. Under the terms of the transaction, Kate Spade shareholders will receive $18.50 per share in cash for a total transaction value of $2.4 billion.
Delta Apparel’s Q2 Profits Improve
Delta Apparel Inc. reported that for its fiscal 2017 second quarter ended April 1, 2017, net income increased nearly 33 percent to $4.5 million, or 58 cents per diluted share, compared with $3.4 million, or 43 cents per diluted share, for last year’s second quarter.
Chaco Collaborates With United By Blue
The collections includes board shorts, tee-shirts, a backpack and a hat, as well as Chaco sandals featuring original strap designs inspired by ocean waves.
Black Diamond Trims Q1 Loss
Black Diamond Inc. reduced its loss in the first quarter as sales advanced 9 percent due to strong growth across each of its different product categories of climb, mountain and ski.
Sweaty Betty Teams Up With Movemeant Foundation
Movemeant Foundation, a nonprofit organization, and Sweaty Betty, a London-based activewear brand, partnered to lead “Dare to Bare” in both San Francisco and New York.
