
Helly Hansen Partners With Waypoint Outdoor To Accelerate U.S. Business
Helly Hansen, a technical outdoor brand, appointed Waypoint Outdoor as its exclusive U.S. nationwide master sales representative for both the sportswear and work-wear wholesale businesses.

Remington Outdoor’s Debt Ratings Cut
Said Kevin Cassidy, senior credit officer at Moody’s Investors Service, “We feel that Remington’s capital structure is becoming unsustainable due to the uncertainty over its ability to refinance debt that comes due in less than two years.”

Wilson Partners With Pop Warner
Pop Warner Little Scholars Inc., the nation’s oldest and most prominent youth football, cheer and dance organization, has chosen Wilson Sporting Goods as its official provider of footballs for all Pop Warner games.

TrackTown Summer Series Comes To New York
Broadcast live on ESPN, the event will feature world-renowned Olympians Allyson Felix, Bernard Lagat, Nick Symmonds and Sanya Richards-Ross.

Ecōths Commits To Fair Trade Certified Factories For Spring ‘18
New Fair Trade Certified styles will include organic cotton tees, polos and button-ups.

NASGW Names Camfour CEO Malcolm Getz To Board
Along with the addition of Getz, current directors Laurie Aronson and Stefanie Zanders have taken on new positions.

Vasque To Launch ‘Thank You Utah’ Campaign
The outdoor footwear brand will celebrate Utah as the biannual Outdoor Retailer trade show prepares to move on from the Beehive State in 2018.

Early Summer Insights: Hottest Selling Bike Trends Across the U.S.
Mountain bike retailers give us an inside look at what shredders are coveting this season.
Powerade Pledges $1 Million In Support Of High School Athletics
Powerade is launching the Power Your School program, which will award $1 million to high school athletic programs around the country.
Boston Marathon Fundraising Raises $34.2 Million In 2017 Race
Boston Marathon participants who ran on behalf of more than 200 non-profit organizations raised $34.2 million for charity in the 121st year of the historic race. The fundraising total represents a 12 percent increase over 2016’s results.
Interbike Unveils New Features And Changes To 2017 Show
New initiatives for the 2017 show include a new crowd-funding area called The Incubator and a New Product Showcase area. The Customer Appreciation (consumer-access) Day on the final day of the show is being eliminated.

Academy Sports Opens Store In Paducah, KY
Academy Sports + Outdoors opened its first location in Paducah, KY, its ninth store opening this year.

SFIA Sets Speaker Lineup For Industry Leaders Summit
With the theme ‘Evolution, Revolution’, the Sports & Fitness Industry Association (SFIA) announces Rich Luker, founder, ESPN Sports Poll & Luker on Trends; Sarah Quinlan, senior vice president of market insights, MasterCard; Kevin Knight, chief marketing officer, Experticity and virtual reality entrepreneur Derek Belch, CEO, STRIVR as speakers for 2017 Sports & Fitness Industry Association Industry Leaders Summit.

Daily Burn Names Tricia Han CEO
Previously chief product officer at IAC’s Dotdash, Han will oversee all operations with a focus on modernizing the Daily Burn user experience and accelerating the growth of its subscriber base.

Adidas Launches New All Day Fitness App
Adidas released a new fitness app, Adidas All Day, that provides a wide range of daily ideas and routines to stay active, eat better and recharge.