SGB Update

Sole Partners With JSC And Midcoast Outdoors

Sole announced a partnerships with Andy Shapin and the JSC Inc. sales agency to cover sales in the Midwest and Great Lakes territories and Michael Felix and the Midcoast Outdoors sales agency to cover sales in the South Central territory.

Sweet Protection Adds Three New Rep Groups

DP and Associates, Tokul Creek Marketing and independent rep Alex Stratmann will represent Sweet Protection in the Rocky Mountains, Northwest and Southeast regions of the U.S., respectively.

Xenith Partners With Cleveland Browns

The Detroit-based helmet manufacturer, along with the Cleveland Browns, Ohio Lottery and University Hospitals have teamed up to outfit Ohio area football teams with more than $500,000 in football helmets over the next five years.

EbLens Sold To PE Firm

J.W. Childs Associates, L.P., an operationally focused private equity firm specializing in leveraged buyouts and recapitalizations of middle-market growth companies, announced it has acquired a majority interest in EbLens LLC, a lifestyle retailer of urban-inspired footwear, apparel and accessories, from KarpReilly, LLC.

Accell Group To Appoint Ton Anbeek CEO

Accell Group N.V. announced that its supervisory board intends to appoint Ton Anbeek as chief executive officer (CEO) and chairman of the board of directors as of November, 1 2017. Anbeek is currently CEO of Beter Bed Holding N.V.

Kohlberg Completes Newell’s Winter Sports Acquisition

Christoph Bronder, president and CEO of Marker Dalbello Völkl, will assume the new role of president and CEO of the company. K2 President & CEO Robert Marcovitch will be leaving following a transition period.

Dick’s Expands Price Match Guarantee

Dick’s Sporting Goods on Monday launched an expanded price-match policy that matches nearly all competitor’s online and offline prices, including Amazon, Wal-Mart and vendor websites.

Keen Creates Customization Robot

Keen Inc. has created the UNEEKBOT, a robot that will assemble made to order custom UNEEK footwear for fans in real time.

Oakley, VSCO Partner To Launch Prizm Lens Technology

Oakley engineers partnered with VSCO’s color scientists to conceptualize a custom filter that replicates the effects of the Prizm lens technology in three presets – road, snow and tungsten.