
Outdoor Retailer Summer Market – Vendor Update – Flylow
Flylow is often thought of as a winter company, but has been a large player in the summer market for several years now.

Outdoor Retail Summer Market – Day 2 Recap
Yesterday morning Outdoor Retailer Summer Market started off early at the 7 a.m. OIA Industry Breakfast. Writer: Carly Terwilliger The message to the standing room only crowd heard from keynote speaker Former U.S. Secretary of Interior Sally Jewel was all about unity. In her first major appearance since leaving office, Jewell was adamant about the […]

Oakley Partners With Vicis On Football Helmet
Vicis partnered with Oakley on the launch of the Vicis Edge Shield by Oakley, developed exclusively for the Vicis Zero1.

Adidas Establishes Murals Across Brooklyn
Adidas is collaborating with Colossal Media, a specialist in hand painted outdoor advertising, on an art gallery in Bushwick, Brooklyn.

Adidas To Sell CCM Hockey To Birch Hill Equity Partners
Adidas announced that it has entered into a definitive agreement to sell its CCM ice hockey brand to a newly formed affiliate of Birch Hill Equity Partners for a total consideration of US$110 million

ThermaCELL Heated Products Combines Forces With Heat Factory USA
Heat Factory USA will have an exclusive license to Schawbel’s heated products patented technology in the United States and Canada and will assume the day-to-day management of Schawbel’s existing heated products business.

NSSF Declares August National Shooting Sports Month
The National Shooting Sports Foundation has declared August to be National Shooting Sports Month, a time to celebrate one of America’s great pastimes — target shooting — and to encourage newcomers and experienced shooters to #LETSGOSHOOTING.

Fanatics Partners With Clemson Athletics
Clemson Athletics announced a multiyear deal with Fanatics to take over physical retail operations across a number of the school’s athletics facilities.

Amer Sports Sees Modest Q2 Growth
Amer Sports widened its loss in the second quarter as sales inched up 2.1 percent. On the positive side, strong double-digit growth was seen in its strategic priority areas of apparel, own retail, e-commerce and China.

Brunswick Corp.’s Q2 Revenues Climb 8.8 Percent
The gains were driven by strong growth rates in all three of its primary boat categories, and the outboard engine and fitness businesses.

Sequential Brands Sees Q2 Revenues Climb 23 Percent
Sequential Brands Group Inc. reported total revenue for the quarter ended June 30, 2017 increased 23 percent while showing a profit against a year-ago loss.

Camping World To Acquire TheHouse.com
Camping World Holdings Inc. agreed to purchase TheHouse.com, an online retailer specializing in bikes, sailboards, skateboards, wakeboards, snowboards and outdoor gear.

Moody’s Upgrades Caleres’ Debt Ratings
Moody’s Investors Service upgraded the Corporate Family Rating (CFR) of Caleres Inc., formerly known as Brown Shoe, to Ba3 from B1.

Nike Extends Contract With UConn
The University of Connecticut and its Division of Athletics has extended its exclusive sponsorship agreement with Nike through the 2022-23 academic year.

Outdoor Industry Commends Recreation-Not-Red-Tape Act
The Outdoor Alliance and Outdoor Industry Association in a joint-statement commended Congress on the introduction of the Recreation-Not-Red-Tape Act to support national public lands.