
Report: Jordan Extends Deal With Russell Westbrook
Russell Westbrook has signed the “most lucrative” deal ever with Nike’s Jordan brand, sources told ESPN.

Descente Becomes Apparel Sponsor Of The Honolulu Marathon
Japanese sports and outdoor brand Descente signed a three-year deal with the Honolulu Marathon beginning in 2017.

Boot Barn Acquires Four-Store Boot Chain In Texas
Boot Barn Holdings Inc. completed a transaction to acquire the four-store operations of Wood’s Boots, Inc., a family-owned retailer based in Midland and Odessa, TX. The retailers also provided an update on the impact on hurricane damage.

Yamaha Entering U.S. Electric Bicycle Market
Yamaha Motor Corp., USA will enter the U.S. electric bicycle market in 2018.

L.L.Bean To Open its Third Illinois Store In 2018
L.L.Bean continues its national retail expansion with the opening of its third Illinois store, scheduled to open the fall of 2018.

NFL FLAG-In-Schools Program Expands
The NFL, USA Football, GENYOUth and Fuel Up to Play 60 announced the expansion of the NFL FLAG-In-Schools Program, which aims to increase physical of youth by providing flag football resources to underserved communities.
I9 Sports Awards Six Franchise Territories
i9 Sports, the nation’s largest youth sports league franchise, has awarded six franchise territories across the East Coast.

Dick’s Pledges More Than $5.5 Million Towards Hurricane Relief Efforts
Dick’s Sporting Goods, along with The Dick’s Sporting Goods Foundation, announced a $5.5 million commitment to support communities impacted by Hurricanes Harvey and Irma.
Lizard Skins Acquires Oury Grips
Lizard Skins, a producer of cycling grips and road tape, completed a deal to acquire Oury Grips, another grip maker in cycling and powersports.

JD Sports Profits Jump In First Half
JD Sports Fashion PLC reported profits before taxes rose 33 percent in the first half ended July 29 on a 41 percent sales gain.

Irma Impact On U.S. Retail Could Reach $2.75 Billlon
Planalytics estimates that the potential economic impact for lost sales in the consumer and retail sector from Hurricane Irma is $2.75 billion. The weather-analytics company said its estimate was addition to the damage caused directly by the storm.

Focus Bicycles USA Returns To Interbike For E-Bike Launch
The company is exhibiting at OutDoor Demo, sponsoring the e-MTB Challenge at CrossVegas and displaying its lineup of 2018 bikes at the Mandalay Bay Convention Center.

Tailwind Adds Distributors To Serve Independent Bicycle Retailers
Tailwind Nutrition partnered with Hans Johnsen Company and Downeast Bicycle Specialists as distributors to serve independent bicycle retailers throughout the U.S.

The North Face Announces 2017 Speaker Series Tour
The North Face announced the 2017 Speaker Series tour “Films from the Field.” Throughout the tour, members of The North Face Athlete team will show a collection of films and share never told stories of adventure.

Lacoste Acquires Tecnifibre
Lacoste has agreed to acquire French racquet and string manufacturer Tecnifibre.