SGB Update Outdoor
Dick’s Sporting Goods Debuts Team USA Campaign
Dick’s Sporting Goods (NYSE: DKS), the Official Sporting Goods Retail Sponsor of Team USA, unveiled the Every Medal charity effort as part of their 2016 Team USA-themed marketing campaign.

Baseball, Climbing Added To 2020 Olympics
The International Olympic Committee (IOC) met on August 3, 2016 for its 129th IOC Session in Rio to discuss the future of the games, adding five new sports to the Olympic program, including baseball/softball, karate, skateboarding, sports climbing and surfing.

Nominate Your Innovators of the Year
This fall, SGB will spotlight the people, products and business strategies that push the active lifestyle industry forward with the first SGB Innovators of the Year Awards.

Crocs’ Shares Crash On Reduced Outlook
Shares of Crocs Inc. fell 23.3 percent, to $8.44 on Aug. 3, after the cushy shoe maker missed top and bottom line expectations for the second quarter and lowered its guidance for the year.
Wolverine World Wide Appoints New Heritage Group President
Wolverine World Wide appointed Mike Jeppesen. president of the company’s Global Operations Group, to an expanded role as president of the Wolverine Heritage Group, which includes the Wolverine, Bates, Harley-Davidson and HyTest brands.

Academy Sports Appoints Chief Merchandising Officer
Academy, Ltd., doing business as Academy Sports + Outdoors, named Michelle J. Gloeckler executive vice president, chief merchandising officer and president of Academy International Limited, its global sourcing entity.

OIWC Becomes Camber Outdoors
The Outdoor Industries Women’s Coalition (OIWC) stated that its 20th anniversary will include a name change to Camber Outdoors in order to better reflect its outdoor industry work.
Trending: Fitness & Wellness Travel
Virtuoso, an international luxury travel network, is honing in on a growing niche dubbed wellness travel which encompasses “physical, mental and social well-being, as well as spiritual health,” said Albert Herrera, SVOP of Global Product Partnerships, Virtuoso.

Crocs Q2 Sales Slide 6 Percent
Crocs Inc. reported sales slumped 6.3 percent in the second quarter to $323.8 million compared to the three months ended June 30, 2015.

Big 5 Fights Off Liquidation Pressures in Q2
Big 5 Sporting Goods reported earnings fell 19.2 percent in the second quarter due to the impact of liquidation sales by Sports Authority and Sport Chalet but they still came in ahead of internal expectations.
Lenzing to Spend €100M Expanding Capacity
The Lenzing Group said it will invest more than €100 million over the next 20 months to expand production capacities for its wood-based specialty fibers, which are used by many outdoor and athletic apparel brands.

Big 5’s Q2 Earnings Drop
Big 5 Sporting Goods Corp. reported earnings slid 19.2 percent in the second quarter as same-store sales declined 1.7 percent.

Bogs Sales Plummet in Second Quarter
Weyco Group Inc. (Nasdaq:WEYS) reported that net sales of its once high-flying Bogs footwear brand plummeted 47 percent in the second quarter and it expects the brand’s sales to be down 25 percent this year.
Dorel’s IBD Unit Names US GM, Supply Chain Chief
Cycling Sports Group, which owns Cannondale, named a new supply chain chief and a general manager for its U.S. independent bicycle dealer channel.
Cocona Partners with Point6 on Sock Line
Point6 and Cocona announced an exclusive partnership for wool socks utilizing Cocona’s 37.5 technology.